Survey of Teens’ Perceptions of Engineering - …

Survey of Teens Perceptions of EngineeringDecember 6, 20112 This study was conducted only among 1,004 teens (aged 13-18) with computer access. It maps to the latest census data for the key demographics of this age group. The interviews were designed to determine teens Perceptions of Engineering as well as motivations and barriers for pursuing or not pursuing a career in Engineering . The following audiences are shown throughout the deck:The following color-coding scheme is used throughout the deck to show differentiation among answer choices:Objectives and MethodologyAllGenderAgeConsidered EngineeringMaleFemale13-1516-18 YesNon=1,004407597401603260651 MoE=+ + + + + + + answer choiceTop tenthTop thirdMiddle thirdBottom third3 Key Findings Teens have generally positive opinions of engineers and Engineering However, consideration of a career in Engineering is low due to lack of familiarity with Engineering as well as perceived difficultyEngineering Perceptions are positive For almost half, learning more about the Engineering field plays a major role in convincing teens to reconsider Engineering Teens who consider Engineering are especially likely to see it as interesting and gratifying alongside difficult, suggesting that increasing familiarity and therefore consideration can help students look past difficulty as a barrierLack of familiarity is a s

Dec 06, 2011 · 3. Key Findings •Teens have generally positive opinions of engineers and engineering •However, consideration of a career in engineering is low due to lack of

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