The Implicit Association Test at Age 7 ... - …

6 The Implicit Association Test atAge 7: A Methodological andConceptual ReviewBRIAN A. nosek , ANTHONY G. GREENWALD, andMAHZARIN R. BANAJIA mong earthly organisms, humans have a unique propensity to introspect orlook inward into the contents of their own minds, and to share those obser-vations with others. With the ability to introspect comes the palpable feel-ing of knowing, of being objective or certain, of being mentally in control of one sthoughts, aware of the causes of one s thoughts, feelings, and actions, and ofmaking decisions deliberately and rationally. Among the noteworthy discoveriesof 20th century psychology was a challenge posed to this assumption of the groundbreaking theorizing of Herbert Simon (1955) and the mind-boggling problems posed by Kahneman, Slovik, and Tversky (1982) to strikingdemonstrations of illusions of control (Wegner, 2002), the paucity of introspection(Nisbett and Wilson, 1977), and the automaticity of every

6 The Implicit Association Test at Age 7: A Methodological and Conceptual Review BRIAN A. NOSEK, ANTHONY G. GREENWALD, and MAHZARIN R. BANAJI A mong earthly organisms, humans have a unique propensity to introspect or

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