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The Path to Advisory

The Path to AdvisoryDefine the DestinationPlan the RoadmapGrow Your PracticeA comprehensive guide to help tax firms lead with planning and Advisory servicesBy the Intuit Tax Council Page 2 2021 Intuit Inc. The Path to AdvisoryContentsForeward ..3 Introduction ..4 Using this guide ..4 Introducing the pros behind the prose ..6 Making the case for change ..7 Define the Destination ..12 Crafting a vision for your firm ..13 Identifying your niche and unique selling points ..21 Defining your tax Advisory services ..27 Defining your other Advisory the Roadmap ..43 Planning your Advisory workflow ..44 Positioning and pricing your Advisory services ..49 Developing your team ..55 Grow Your Practice ..61 Winning clients with content marketing ..62 Creating more capacity ..67 Creating community ..70 Conclusion ..73 Planning your project timeline ..74 Final advice from the Intuit Tax Council ..76 Technology resource links ..78A comprehensive guide to help tax firms lead with planning and Advisory servicesBy the Intuit Tax Council Page 3 2021 Intuit Inc.

Advisory firms are prescriptive about workflow, tools, timing and proactive planning. These help to resolve and avoid staffing challenges. Changing regulations and world events created new challenges for tax professionals In 2018, the Tax Cuts and Jobs Act (TCJA) brought the most sweeping set of

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