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The Role of Reverse Auctions in Strategic Sourcing

13414_Cover 4/11/03 10:11 AM Page 3. The Role of Reverse Auctions in Strategic Sourcing .. by Stewart Beall CAPS Research Craig Carter, Robert H. Smith School of Business University of Maryland Phillip L. Carter, CAPS Research Carey School of Business Arizona State University Thomas Germer Graduate School of Management WHU, Otto Beisheim University Thomas Hendrick, Carey School of Business Arizona State University Sandy Jap, Goizueta Business School Emory University Lutz Kaufmann, Graduate School of Management WHU, Otto Beisheim University Debbie Maciejewski CAPS Research Carey School of Business Arizona State University Robert Monczka, CAPS Research Carey School of Business Arizona State University Ken Petersen, Carey School of Business Arizona State University CAPS RESEARCH. 2003. 13414_Text 4/11/03 8:28 AM Page 1.

In the mid-1990s, a new electronic sourcing tool emerged that has had, and is continuing to have, a profound impact on the way in which firms source

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  Reserve, Strategic, Auction, Sourcing, Reverse auctions in strategic sourcing

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