Transcription of TOURISM PLANNING APPROACHES
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TOURISM PLANNING APPROACHES
TOURISM PLANNING APPROACHES . 1. BOOSTERISM. Underlying assumptions and related Examples of related methods attitudes promotion TOURISM is inherently good TOURISM should be developed public relations cultural and natural resources should advertising be exploited growth target industry as expert development defined in business/. corporate terms Examples of related models demand forecasting models Definition of the TOURISM PLANNING problem how many tourists can be attracted and Examples of related literature accommodated? Usually associated with TOURISM policy how can obstacles be overcome? statements convincing hosts to be good to tourists 2. ECONOMIC. Examples of related methods Underlying assumptions and related supply-demand analysis attitudes benefit-cost analysis TOURISM equal to other industries product-market matching use TOURISM to: create employment, earn development incentives foreign revenue and improve terms of trade, encourage regional development , market segmentation overcome regional economic disparities planner as expert Examples of related models development defined in economic terms ma
promotion public relations ... a comprehensive tourism development plan 1. The tourist market: its origin, form, needs, rate of growth and competition for it. 2. The physical capacity of the area: its ability to absorb the requirements of tourism in terms of its natural
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