Transcription of Town Centre Shopper report - Example - Experian
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Example: stock market
Town Centre Shopper report - Example - Experian
town Centre Shopper Reportfor YeovilEXAMPLE report How to interpret the data in your report Where Britain Shops Catchment This map shows your market share percentage and general location of residents living within a town Centre s catchment that shop within it. For Example , an area showing a 70%-80% figure in catchment means that 70%+ of shoppers in this area shop in that Centre . This map also illustrates the percentage of shoppers that shop elsewhere. For Example , an area showing a band retaining 20%-30% of shoppers within catchment for this Centre means that 70%-80% of shoppers from this area shop elsewhere.
approximation method assumes that each shopper spends the same amount of money on goods and leisure. This estimate method will give you a rough guide only, given that certain shoppers spends
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