Transcription of TWELFTH EDITION PRACTICAL RESEARCH - Pearson
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TWELFTH EDITION PRACTICAL RESEARCH - Pearson
330 Hudson Street, NY NY 10013 PRACTICAL RESEARCHPLANNING AND DESIGNTWELFTH EDITIONPaul D. LeedyLate of American UniversityandJeanne Ellis OrmrodUniversity of Northern Colorado (Emerita)with Laura Ruth JohnsonNorthern Illinois 111/01/18 11:20 AMDirector and Publisher: Kevin M. DavisContent Producer: Janelle RogersPortfolio Management Assistant: Casey CoriellExecutive Field Marketing Manager: Krista ClarkExecutive Product Marketing Manager: Christopher BarryProcurement Specialist: Carol MelvilleDevelopment Editor: Pamela BennettCover Designer: Cenveo Publisher ServicesCover Photo: Cavan Project Management: Norine Strang, Cenveo Publisher ServicesComposition: Cenveo Publisher ServicesPrinter/Binder: LSC CommunicationsCover Printer: Phoenix ColorText Font: Garamond 3 LT ProCopyright 2019, 2016 by Pearson Education, Inc. or its affiliates. All Rights Reserved. Printed in the United States of America. This publication is protected by copyright, and permission should be obtained from the publisher prior to any prohibited reproduction, storage in a retrieval system, or transmission in any form or by any means, electronic, mechanical, photocopying, recording, or otherwise.
NEW TO THE TWELFTH EDITION Every year brings new strategies for research design, data collection, and data analysis. Accordingly, this twelfth edition of the book has been revised in many ways. Discussions of some topics have been expanded—often with new, illustrative examples—and new top-
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