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WHY DOES JUNK NEWS SPREAD SO QUICKLY …
| @knightfdnWHY DOES JUNK NEWS SPREAD SO QUICKLY ACROSS SOCIAL MEDIA?ALGORITHMS, ADVERTISING AND exposure IN PUBLIC LIFEJan. 29, 2018 SAMANTHA BRADSHAW UniversityPHILLIP N. | @knightfdnWHY DOES JUNK NEWS SPREAD SO QUICKLY ACROSS SOCIAL MEDIA?Contentsfi / 24 CONTENTS3 INTRODUCTION4 SOCIAL MEDIA AND DEMOCRACY 6 SOCIAL MEDIA, JUNK NEWS AND RECENT ELECTIONS10 ALGORITHMS, ADVERTISING AND exposure : WHY DOES JUNK NEWS SPREAD SO EASILY ACROSS SOCIAL MEDIA PLATFORMS?16 CONCLUSION18 | @knightfdnWHY DOES JUNK NEWS SPREAD SO QUICKLY ACROSS SOCIAL MEDIA?Introductionfi / 24 INTRODUCTIONIn 2016, Oxford Dictionaries declared post-truth the international word of the year. Following the divisive victory of the Brexit referendum in the United Kingdom and the equally contentious presidential election in the United States, the use of the term has skyrocketed in mainstream and social media. The dictionary defines post-truth as an adjective relating to or denoting circumstances in which objective facts are less influential in shaping public opinion than appeals to emotion and personal belief (Oxford Dictionaries, 2016).
content, from accidental misinformation to purposefully misleading and ... advertisements and selective exposure in filtering and delivering content.
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