PRACTICAL GUIDE Focus Group Discussions
A focus group discussion is a qualitative data collection method that engages 6 to 12 people—with shared characteristics pertinent to the specific discussion topic—and is led by a trained facilitator. The shared characteristics may relate to a particular problem, livelihoods occupation, age, social group, place of residence, experience of ...
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www.sagepub.comInterviews: one-on-one question-and-answer sessions where the researcher may use a variety of techniques. Interviews average 30–45 minutes per person. Focus groups: group interviews, using the same variety of techniques and taking approximately the same length of time as interviews. Data collected directly in words from people (Continued)
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www.intrac.orgset of basic tools. These include interviews, focus group discussions, observation, photography, video, surveys, questionnaires and case studies. Data may also be generated through direct measurement, reviewing secondary data, and informal project / programme management processes. Many different methodologies can be used for data
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ebn.bmj.comFocus groups The focus group is a method of data collection in which a moderator/facilitator (usually a coresearcher) speaks with a group of 6–12 participants about issues related to the research question. As an approach, the focus group offers qualitative researchers an efficient method of gathering the views of many participants at one time.
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study.sagepub.comwhere focus groups depart most from standard practices in other qualitative methods. The fact that they are group interviews is the source of most of these planning needs. In particular, the need to bring together several participants requires attention to who the participants are and how the researcher will interact with them as a group. Once
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www.gfmer.chconduct observation • Understand the practical communication skills for interviews to ask good questions , probe and follow up questions • Able to prepare for interview • Understand the characteristics and uses of focus group discussions • Conduct focus group discussions
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www.icao.int(b) Interviews (c) Focus groups (d) Surveys (e) Observation or testing. While each has many possible variations, we will discuss their typical use here. Basic Principles . Here are some basic principles to keep in mind when selecting methods. 1. Consider the characteristics of your target population. A target population is the group of people