The Marketing Plan - MSBDC
knowledge of software and is slow to accept new systems. Decisions influenced by (1) ease of product use, (2) reliability of after-sale service, and (3) price. Other people influencing decisions: Doctors/dentists in practice (very price-conscious); other office staff (level of comfort with computer systems). 3.
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Business Plan Guide for pdf - MSBDC
www.msbdc.orgare the zoning, parking, traffic and transportation situations, and labor market? Depending on the type of business, each consideration must be analyzed. The criteria for location will generally be dictated by the industry, retail, manufacturing, wholesale or service. Each factor must be considered according to its importance and cost.
CHECKLIST FOR STARTING A BUSINESS
www.msbdc.orgloan for 100% of the funds you need to start your business. • As a rule of thumb, your personal investment will need to approximately 25% the total start-up costs of your business. If you have less than this, your chances of obtaining outside financing are not as good. • Your "sweat equity" will not be considered relevant by the lender.
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