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INTRODUCTION TO EXPORT MARKETING I (Meaning and …

1.1 Introduction 1.2 Definitions of Export Marketing 1.3 Features of Export Marketing 1.4 Importance of Export Marketing 1.5 Distinguish between Domestic Marketing and Export Marketing. 1.6 Motivations for Export Marketing 1.7 Present Problems / Difficulties faced by Indian Exporters. 1.8 Summary 1.9 Questions for Self-Assessment

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