Transcription of CUSTOMEr NEwSLETTEr ISSUE 2 – 2012 raISING …
1 CUSTOMEr NEwSLETTEr ISSUE 2 2012 CUSTOMIZING STEELraISING ThE Bar ON QUaLITyWhen Ja net Ogle began working in the steelmaking mill at Pueblo as a process metallurgist more than 15 years ago, she had just graduated from the Colorado School of Mines. About a year and half ago, Ogle put her extensive steelmaking knowledge and skills to work when she was promoted to General Supervisor of Quality in the rod and bar mill. Together, she and her experienced team have demonstrated their passion for improvement in some game-changing process improvements. Quality is everybody s job here at EVRAZ, from the person at the start of the process to the person at the end, said Ogle. Our goal is to provide products and services that satisfy our customers total expectations. One of the more obvious changes our coil customers are seeing is the use of heavy cardboard sleeves and plywood-lined railcars to protect products from abrasion during shipping and handling.
2 Behind the scenes, lift trucks and the rod master that transfers the coils are shielded with high-density polymer to avoid damage. While we ve made significant improvements, we re always looking to be better, Ogle commented. And better is already on the horizon. A multimillion dollar investment now under way at EVRAZ Pueblo includes upgrades to the metallurgical lab and a flaw detection system that will provide immediate feedback on process control and product quality to reduce Light, Superintendent of the rod and bar mill, said that he s very proud of the ways the team has worked together to make better products for our customers. We re looking forward to the future as we improve our technology and processes, he Pueblo rod and bar team: Jarred Froman, Garnett Sanders, Al Perryman and Ja net OgleINSIDE THIS ISSUE :MESSaGE frOM MIkE rEhwINkELINTrOdUCING STEvE aShByGrOwING ThE TUBULar TEaMCUSTOMIZING STEELS parkSWith the passage of the Transportation Bill, the infrastructure of America will begin to receive a badly needed overhaul and that positively impacts all of our businesses.
3 At EVRAZ, we re improving our processes and facilities to meet the demands of this expected growth, and we re continuing to expand our commercial organization so we can work more closely with you to provide the products and support that will allow you to meet the demands of your customers. We re also facing growth challenges in today s global economy. One of the biggest is adequate international trade laws in some cases, they either do not exist or are not enforceable. Moving forward, the evaluation and design of enforceable trade laws and agreements that will serve industry worldwide will be critical. We re excited about the changes that are happening at EVRAZ North America, and we re looking forward to helping you grow your business as we grow ours. It s all about synergy and we believe we have the assets and the people in place to make that mutually beneficial growth happen for us all.
4 Steve joined EVRAZ in June as Director, Sales Rod and Bar, bringing more than 30 years of experience with companies such as ArcelorMittal, Inland Steel and Co-Steel Raritan. He s building an EVRAZ rod and bar strategy based on increased capabilities and new products. We will meet the need for high silicon, high tensile and higher carbon products required by our existing customers, as well as new ones, Ashby the rod and bar business and providing our customers with exceptional products and services is a goal of EVRAZ, and Ashby s addition to the team will help us meet that goal. We have a hard-charging young sales team, and an impressive senior leadership team committed to creating value for EVRAZ and our customers, Ashby remarked. I m excited to be a part of it. MESSaGE frOM MIkE rEhwINkEL pErSONaL faCTS: As a Midwest native, Steve and his family are die-hard Chicago Cubs fans despite a challenging season.
5 In his spare time, Steve enjoys working on his golf game. He has fond memories of playing Torrey Pines overlooking the Pacific Ocean in La Jolla, Calif. INTrOdUCING STEvE aShBy We re looking forward to helping you grow your business as we grow ours. Mike Rehwinkel President and CeO eVRAZ north AmericaAt EVRAZ, our priority is always meeting the needs of our customers. With that in mind, we took an objective look at our tubular sales and service resources and reorganized our Coffin, Vice President of Sales Line Pipe, is leading a new project-focused sales team, providing a single point of contact for pipeline projects, regardless of pipe size, for North American and international transmission and line pipe customers. Based in Calgary and Houston, this team includes additional talent with extensive experience in the oil and gas Mitchell, Vice President of Sales OCTG, and his seasoned Calgary team will continue to serve North American distributors, and oil and gas end-users who consume oil country tubular goods (OCTG) casing, tubing and line pipe products.
6 We re confident that the reorganization and expansion will provide our customers with superior service and support, said Tigran Atayan, Executive Vice President Tubular Products Group. We want to consistently meet or exceed our customers expectations and be the supplier you think of first when you think tubular. GrOwING ThE TUBULar SaLES TEaMProject Line Pipe Sales Team: Bill Hardman, Neil Anderson, Steve Kalny, Keith Johnston, Tim Latter, Dave CoffinCalgary s Inside Sales Team: Aurelie Marconnet, Joyce Wong, Glen Peckham, Brandy Thompson and Natia Esartia (not pictured: Margarita Giraldo and Niko Setiaputra)Distributor Line Pipe Sales Team: Paul Sopko, Dustin Sprague, Jason Tiefenbach, Darrell Lakusta, Linda Blair, Dan Humphries, Jim Mitchell EVRAZ Portland and Claymont provided 2,750 tons of steel for construction of the Santa Clara Stadium. The new home of the San Francisco 49ers is projected to open in time for the 2014 football season.
7 When the old Mile High Stadium was demolished, the scrap steel was melted at EVRAZ Pueblo and rolled into branded light rail for the Denver project called Mile High to T-REX which included light rail, pedestrian bridges and highway improvements. The new Wittpenn Bridge over the Hackensack River in New Jersey will have 73 river piers and shafts to protect the bridge from impact. The shafts will be 8 feet in diameter and require 320 tons of spirals made from EVRAZ Pueblo coiled rebar. The shafts will be sunk as deep as 320 feet. EVRAZ Portland is home to one of the largest slitters in the cutting coil 110 wide and 5/8 thick. In 2011 alone, EVRAZ cut 255,000 tons of STEELEVRAZ is a registered trademark of EVRAZ Group 2012 EVRAZ Inc. NA. All rights or comments are welcome. Please send to custom products aren t typically associated with steel mills, they make up almost 10% or 24,000 tons of the manufacturing business at our Claymont facility.
8 The EVRAZ Claymont custom products team offers this value-added service to help fill the gap between what our customers can manufacture and what their customers flame cut circles from the 152 -wide plate we make for TrinityRail in Texas, a leading provider of railcar products and services. Trinity further processes the rounds to form heads for tank cars that transport crude oil. Before the Claymont facility began providing this service, Trinity was paying freight for the entire plate, including the 25 percent they scrapped after cutting out the circles. For steel fabricators, Claymont cuts extra long steel plate to size for use in commercial construction. The CUSTOMEr doesn t pay for waste, they save the cutting time and they can quote the entire job, even if they can t cut the parts at their plant. We re constantly looking for ways to improve our service to customers and get them the product they need, said Chris Oggenfuss, Director Growth Strategies, Flat Products.
9 We do that by understanding what they do and listening for ways we can provide them with the products and services that make them successful.