Changing Patient Behavior The Next Frontier

Changing patient behavior: the next frontier in healthcare ...

Changing patient behavior: the next frontier in healthcare value 69 ery estimates that the program has lowered participants’ overall healthcare costs (on a risk-adjusted basis) by about 15 percent.5 Innovative corporate wellness programs, such as those offered by Limeade, are also gaining traction. The structure of the rewards matters. Incen-

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Playing with genes: The good, the bad and the ugly

Genetic technologies1—the ability to manipulate and trans- form the properties of cells, seeds, microbes, insects, plants, animals and even humans—are pushing the frontiers of science and ...