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Customer Stratification Understanding Customer Profitability

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QUALITY MANAGEMENT FOR ORGANIZATIONAL …

QUALITY MANAGEMENT FOR ORGANIZATIONAL …

www.pearsonhighered.com

Understanding Who Is a Customer 94 Understanding Customer-Defined Quality 95 ... Customer Loyalty Versus Customer Profitability 104 Customers as Innovation Partners 105 Strategies for Customer Loyalty ... Stratification 256 …

  Customer, Understanding, Profitability, Stratification, Understanding customer, Customer profitability

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