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M50 Demand Management Study

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MANAGEMENT AND MARKETING IN PHARMACY - Path of …

MANAGEMENT AND MARKETING IN PHARMACY - Path of …

pathofscience.org

components of marketing management attention is paid to the study of in-dustry trends and market research of the consumer’s motivation, determi-nation of the need and demand for drugs. The significance of marketing in-formation is shown; principles of forming marketing information systems are given.

  Study, Management, Marketing, Demand, Pharmacy, Management and marketing in pharmacy

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