A BETTER PLACE MAKE THE WORLD - FIFA.com

1 make THE WORLD A BETTER PLACEM ission, goals and programmes of the fifa Football for Hope movement23 WORLDWIDE NETWORK PAST & CURRENT PROGRAMMESC riteria20 Peace Building21 Antidiscrimination & Social Integration24 Health30 Children s Rights34 Good Governance40 Environment41 Emergency Aid42 Partnership Together for a BETTER World44 Strategic Alliances & Implementing Partners45 FOOTBALL FOR HOPE FOR THE GOOD OF SOCIETYV ision8 Mission9 Goals10 Strategy12 Guiding Elements of Football for Hope: Football and Education14 Football for Hope Movement1645 The activities and development pro-grammes of the Football for Hope move-ment are intended to relieve or even torid society of certain injustices throughthe medium of football.

2 Via the Footballfor Hope movement, fifa defends therights of children and teenagers, spreadsthe message of peace, combats discrimi-nation and safeguards good spreads hope. What first startedin 1995 with various social and humani-tarian aid programmes is now being pursued through the Football for Hopemovement. In addition to the con-siderable resources dedicated to develo-ping football worldwide, fifa has setitself the target of allocating at of its total revenue into football-for- development activities. This is thesame percentage set by the InternationalConference on Financing for Develop-ment held in Monterrey in 2002, whichrequired industrialised countries to con-tribute of their GDP towards development aid a percentage of reve-nues that only very few countries in theworld have nurtures the vision of committingitself to creating a BETTER WORLD , usingthe positive power of football as a cata-lyst.

3 It is a vision that transcends sportand imbues football with a responsiblerole in moulding our S. BlatterFIFA President Football now fulfils the roleof actively helping to make theworld a BETTER PLACE . The reason why football is a success story is that it has reached the hearts andminds of humankind and it is our duty to channel this untold potential intomaking the WORLD a BETTER PLACE . 7 FOOTBALL FOR HOPEFOR THE GOOD OF SOCIETY make the game BETTER and take it to the WORLD has been fifa s guiding forcein recent years. Now that the vision has begun to take shape, fifa s mission hasacquired a new dimension with the addition of the words: ..and make theworld a BETTER PLACE .

4 This new guiding principle has prompted fifa to take itssocial responsibility even more seriously. Under the umbrella of the Football forHope movement, football-for- development programmes are being promotedand conducted all around the WORLD ..and make the worlda BETTER PLACE . 89 Access to and participation in sport provide an opportunity to experiencesocial and moral integration for peopleotherwise marginalised by social, cultural or religious barriers caused bygender, disability, or other forms ofdiscrimination. Sport and football in particular can be somewhere toexperience equality, freedom and adignified means of is an excellent tool to achieveall kinds of development objectives.

5 Itsenormous potential is especially evidentin youth work, where it teaches qualitiessuch as fair play, discipline, respect, solidarity and, with an ever-increasingnumber of girls playing, it also teachesequality. Football is also a way to accessyoung people who cannot beapproached in any other strongly acknowledges its socialresponsibility, which sets the course andguides the organisation in its efforts to accomplish its mission. Football is nolonger considered only as a global sport,but also as unifying force whose virtuescan and must contribute to making abetter line with that vision and as defined byits Statutes, fifa s mission is to improvethe game of football constantly and promote it globally in the light of its uni-fying, educational, cultural and humani-tarian values, particularly through youthand development programmes.

6 There can be no doubt that football is of social, cultural, educational, econo-mic and political relevance, and fifa promotes the universalisation of suchvalues both inside and outside the orga-nisation. WORLD football s governingbody acknowledges the prominent roleof sport and especially the popularityof football as a vehicle to tackle somemajor social issues. In short, fifa is fullyaware of its responsibility to is committed to protecting andpromoting human, social and economicdevelopment as well as peace via itsown programmes and in cooperationwith a global network of partners thatshare the same values and objectives. MISSION VISIONFOOTBALL FOR HOPEFOR THE GOOD OF SOCIETY Football for Hopeharnesses the positivepower of football tomake a BETTER WORLD .

7 Edson Arantes do Nascimento, Pel Football and Education the twobasic elements of fifa s socialresponsibility & social integration Everyone has the right to participatefully in society, and to have the opportu-nity to reach their full potential. fifa does not tolerate the development ofconditions in which alienation, racismand violent disorder can flourish eitherin sports or in society as a promotion health programmesand education contribute significantlytowards preventing disease, injury, violence and mental disorders. fifa helps to apply the principles of healthpromotion to a variety of populationgroups, risk factors and diseases. Children s rights The Convention onthe Rights of the Child guarantees allchildren the right to play and participatein recreational activities.

8 fifa helps boysand girls to fulfil their rights throughfootball-related programmes, fosteringself-confidence and integration and pro-viding them with the necessary tools toenhance their chances of a BETTER governance Good governancefollows the rule of law, democracy andsustainability. This principle protectsagainst corruption and safeguards therights of minorities. fifa sets an examplein the processes of decision-making andimplementation. GOALSFOOTBALL FOR HOPEFOR THE GOOD OF SOCIETYF ootball and its integrational qualitiessuch as tolerance, team spirit and equal-ity of opportunities have a strong impacton society. Football for Hope makes themost of this potential by targeting certain social and human can play a pivotal role in thefollowing social issues:Peace-building Peace-building refers toactivities aimed at assisting nations andpeoples to cultivate the promotion ofpeace before, during and after supports humanitarian activitiesand programmes that promote peacethrough Energy consumption, air pollution, emissions of greenhousegases and ozone-depleting substances atfootball events, waste disposal, wasteusage and its impact on biological diver-sity are issues that the football familyshould address.

9 fifa acts as a catalyst toprotect and enhance the is committed to reacting rapidlyand providing the help of the footballcommunity. In the case of natural disasters, fifa is actively involved inrelief work, assisting people and institu-tions in emergencies, and coordinatingthe solidarity work of the football family. In addition to the reconstructionof destroyed football infrastructure, fifa supports and helps those affected,particularly children and young people,to find a way back to appropriate financial resourcesto implement these programmes andsupport partner organisations. At theInternational Conference on Financingfor development in Monterrey in 2002, WORLD leaders pledged to makeconcrete efforts towards setting of their national income towardsinternational aid.

10 In a similar effort and in addition to its considerableexpenses for football developmentworldwide fifa is pledging to of its total revenue to its Footballfor Hope fifa competitions and organisingfootball matchesas platforms for advocacy campaigns, as well as raisingawareness and funds for establishedsocial causes. The fifa WORLD Cup andall other fifa tournaments draw anincredible amount of attention fromspectators and media worldwide thatcan be used proactively to convey messages that support good fair playboth on the pitchand in society. In addition to its nume-rous activities designed to improve thesporting environment for everyoneinvolved in football, fifa is committedto encouraging fair play in society too,leading by example and showing fair-ness, impartiality and solidarity amongall of its FOR HOPEFOR THE GOOD OF SOCIETYTo reach the targets of social commit-ment, emphasis has been put on the following strategic points:Building up a network of partnerswithmember associations, UN agencies,NGOs, national development and coope-ration agencies, and other organisationsto implement programmes jointly forthe good of human development .