air - 7DIMENSIONS MEDIA

1 AircargoupdateThe First & Only Independent MagazineCovering Airlines, Airports & Service ProvidersRelevant to Air Cargo Industry in 3 Global Marketsin The Emerging EconomiesSUCCESSFUL YEARs OF PUBLISHINGAir Cargo IndustryBe present in the leading air cargo industry events worldwide by advertising inAir Cargo UpdateThe outlook for air logistics industry in the Middle East, Africa and South Asia is very positive because of many factors like increased business investment in the region, growth of global GDP, conidence of safety and security aspects in the region, huge expansion projects many airports in the region are currently undertaking and the 10 per cent increase in year-over-year for Middle East, Africa and South Asia the most potential emerging economies are ideally suited to complement one another in the supply chain due to their strategic tra c between the Middle East, Africa and South Asia has witnessed a dramatic growth in the recent times by way of frequencies and thereby volumes of cargoes.

2 Many goods that were earlier shipped by sea- freight have now been converted to air- freight or sea-air freight . Globalisation and the opening of borders and markets are more rampant, which will lead to the liberalisation of existing regulatory constraints on the operation of international air services to areas and markets that were this far insulated from these developments. Gradual removal of restrictions on market access, on capacity and thereby on pricing is on the Asia has a booming industry with rising exports. Trade between the Middle East and Africa is also growing at a very fast rate. There is high demand for routes between the Middle East, Africa and South Asia. Currently, lot of exports coming from the Indian Sub-continent is going to markets of Africa and South Asia have experienced growth year-on-year with phenomenal shift into becoming major production and export markets.

3 From electronics and garments from South Asia to owers and other perishables coming from Africa, they are all creating theirniche Middle East is emerging as a major transit point for imports, exports and re-exports between Europe/USA and the Far East/Asia Paci c. The region is also shifting into building and operating multi-modal facilities that will enable sea/air shipments in a seamless fashion. In the air logistics industry, the Middle East will be the gateway to Africa and South Asia will become the biggest consumer in the near Cover Stories on the Leaders of the Air Cargo Industry in the Middle East, Africa & South Asia Features on the Latest Trends & Developments in the Air Cargo Industry in the Middle East, Africa & South Asia Region Reports on the Past, Present & Future of the Air Cargo Industry in the Middle East, Africa & South Asia R egional News on the Air Cargo Industry in the Middle East, Africa & South Asia Events Finance News Technology News Marketing News International News Industry News on Air Logistics Centres, Cities & Airport Free Zones Industry News on Air Charter & Leasing Exclusive News on Oman, Iraq.

4 Sudan & India Quick Reference Guides for freight forwarders in Oman & India Quick Reference Guides for Air Logistics Centres, Cities & Airport Free Zones Quick Reference Guide for Air Charter & Leasing Companies Green Air NewsReach the most important Shippers & freight forwarders in the Middle East, Africa & South booming air cargo industry has seen sudden and strong changes new players entering the market, partnerships, mergers, acquisitions and companies looking at opportunities in the global Cargo Update is the only independent pan regional bi-monthly magazine featuring news, views and analysis of the challenges and changes faced by the fast-growing and ever-changing air cargo have undergone a sea change in the last decade evolving with transformations marking a world of information technology, business management, globalisation and free markets.

5 Along with the meteoric rise of logistics companies, a new breed of highly-competent professionals has emerged to de ne new attitudes at the workplace. The new buzzword is quality and pro ts are no longer being measured purely in terms of PhilosophyAir Cargo Update, now in its 10th year, covers leaders and provides neutral, independent news of the air cargo industry in 68 countries in the Middle East, Africa and South Asia. The magazine serves as a platform for industry leaders to put forth their views on various issues pertaining to air cargo Superior CirculationPublished from Dubai, a vibrant business hub strategically located at cross-roads between the Middle Eastern, African and South Asian markets, Air Cargo Update, by virtue of its strategic location, is able to focus on the challenges facing the air cargo industry in the three important of the Air Cargo IndustryAir Cargo Update, enjoys a reputation of being the voice of the industry as it reports latest views of industry players.

6 With a network of dedicated correspondents, covers news briefs and updates, which include information about civil aviation bodies, airports, airlines, freight forwarders , specialised logistics service providers and all other major components of the air cargo supply chain. It also has insightful features and information about critical industry issues from recognised industry Global Emerging Markets68 CountriesMiddle East Africa South AsiaReadershipBy Business Manufacturers Wholesalers, Distributors, Importers, Exporters Air freight , Multi-modal Logistics Companies Companies within 11 Free Zones in the Region GSAs Airlines, Air Charter & Leasing Companies, Couriers, Express Integrators Government Organisations (Civil Aviation Authorities, Airports) Technology Providers (Bar Coding, Hardware, Software, Communication, Tracking)

7 Sea Ports, Shipping Lines, Shipping Agents, Shipping Charters Service Providers Warehousing Companies Equipment Suppliers Others Job Title Chairmen, Presidents, Managing Directors Vice Presidents (Marketing/Business Development), Directors (Purchase / Operations / Transportation / Distribution Management) General Managers, Regional Managers, Operations Managers Sales & Marketing Managers, Logistics Managers Logistics Service Providers/Consultants Government O cials Others Global Emerging Markets68 CountriesMiddle East Africa South AsiaCirculationUnparalleled Just the Middle East,Africa and South Asia!Geographical DistributionUAEOmanUgandaQatarKuwaitBahr ainSaudi ArabiaNigeriaSudanMalaysiaAustraliaHong KongUnited Kingdom Air Cargo Update copies are regularly distributed to airlines, airports, freight forwarders , integrators, express and courier companies, customs, road transporters, ground-handlers, GSAs and air logistics information service providers in the Middle East, Africa and South Asia.

8 Shippers in over 68 countries in the Middle East, Africa and South Asia read Air Cargo Update. Airport and Airline Associations and Federations in the Middle East, Africa and South Asia are in the mailing list of Air Cargo Update. Readers of Air Cargo Update are senior executives of the ever-growing Middle Eastern, African and South Asian air transportation industry markets. A high percentage of Air Cargo Update readers belong to organisations in various stages of growth in the Middle East, Africa and South Asia, necessitating the need for additional air cargo out to the strategically targeted, key, in uential executives in the Middle Eastern,African and South Asian air transport industry and gain exceptional Calendar 2011(6 Issues / Annually)JANUARY - FEBRUARYC over Story: Cargo Aircraft Expansion in the Middle East MRO UpdateIndustry Report: Aviation FuelMARCH - APRILC over Story: Trends in Express Mail & CourierRegion Report: Cargo carriers connecting Europe and vice versaMAY - JUNEC over Story: Middle East a Perfect Gateway for Sea-air Cargo MovementRegion Report: Bahrain, Qatar & OmanJULY - AUGUSTC over Story: Challenges of Perishable CargoRegion Report.

9 East Africa (Kenya, Uganda & Tanzania)SEPTEMBER - OCTOBERC over Story: The logistics of Humanitarian ReliefRegion Report: Kuwait & IraqNOVEMBER - DECEMBERC over Story: Freighter Requirement & Economics of ConversionsCountry Report: Saudi ArabiaPlease Note This Editorial Calendar is subject to change without reaches out to over 14,785decision makers across Middle East, Africa & Asian distribution in leadingExhibitions, Conferences and Cargo & Logistic related PageTrim Size292mm205mm Technical Data &Advertising Rates7|dimensionsMEDIA FZE LLCTel: +971 6 5579579, F ax: +971 6 5579569PO Box: 9604, SAIF Zone, S harjah A ChiavettaPresident & CEOT rade & Logistics Siam Flo or , Mahatun Plaza Building888/119, P lo enchit Road, L umpini PathumwanBangkong 10330, ThailandTel: +66 2 650 8690, F ax: +66 2 650 8696 Email: d omUK, IRELAND, GERMANY,SWITZERLAND & AUSTRIAP eter Patt ersonManaging Dir ectorHorseshoe MEDIA House, 124 Middleton Road,Morden, Surrey SM4 6RW, United KingdomTel: +44 20 8648 7082 Email.

10 P et MEDIA RepresentativesTECHNICAL DATAS izes Width x HeightDouble Page Spread Bleed Size 420mm x 297mmDouble Page Spread Trim Size 410mm x 292mmFull Page Bleed Size 210mm x 297mmFull Page Trim Size 205mm x 292mmFull Page Prin t Area 185mm x 265mmHalf Page Vertical 90mm x 265mmHalf Page Horiz ontal 185mm x 130mmQuarter Page 90mm x 130mm1/3rd Page Vertical 60mm x 265mm1/3rd Page Horiz ontal 185mm x 80mmADVERTISING RATESD etails AED US$ColorFull Page 14,500 4,030 Half Page 9,500 2,638 Quarter 7,500 20491/3rd Page 8,500 2,322 SPECIAL POSITIONS AED US$Outside Back Cover 21,275 5,797 Inside Front Cover 19,500 5,330 Inside Back Cover 18,500 5,055 Double Page Spread 24,500 6,695 MATERIAL REQUIREDLine Screen 150-170 lines per inchPreferred Material Right-reading Positives, emulsi on side downColour Proof Progressive 4-colour proofDigital Advert isi ng In QuarkXpress or Adobe Illustrator , Mac compatible in CD accompanied by appropriate hard copyDouble Page Spread - Bleed SizeDouble Page Spread - Trim SizeFull PageBleed Size297mm292mm297mm420mm 410mm 210mm Full PagePrin t AreaHalf Page(Horiz ontal)Half Page(Vertical)265mm265mm265mm130mm185mm 90mm 60mm 185mm Quarter Page1/3rd Page(Vertical)1/3rd Page(Horiz ontal)