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1 Alpha Kappa Alpha sorority , Inc. Rho Zeta Omega Chapter Marietta, GA/Cobb County Strategic Plan Developed in 2016 Implementation 2017-2019 1 Rho Zeta Omega Chapter Strategic Plan Alpha Kappa Alpha sorority , INCORPORATED Rho Zeta Omega 2017-2019 Strategic Plan TABLE OF CONTENTS Introduction ..2 Strategic Planning Committee ..2 Mission Statements ..3 Vision Statements ..3 Values Statement/Guiding Principles ..4 Soliciting Chapter Input ..5 SWOT Analysis and Findings ..6 Strategic Goals ..7 Strategic Plan ..8 Implementation Plan ..19 Conclusion ..19 Appendices ..20 A. Committee Action Plans ..21 B. Timeline ..39 C. Survey Questions/Results ..40 D. Focus Group Questions/Results ..51 2 Rho Zeta Omega Chapter Strategic Plan INTRODUCTION The purpose of this Strategic Plan (Plan) is to serve as Rho Zeta Omega s primary planning guide focused on short-term and long-term goals, objectives and action plans.

2 While the inclusive process utilized to develop the Plan was purposeful and structured, the Plan prioritizes results rather than process. The goals defined within this Plan are specific, measurable, achievable and timed. The Plan, completed in December 2016, represents the voice of what the Chapter wishes to see for outcomes over the next two (2) years. Finally, the implementation strategy that will guide the Chapter in measuring the progress of the Chapter against the Plan will begin in January 2017. RHO ZETA OMEGA STRATEGIC PLANNING COMMITTEE - 2016 Soror Sarah-elaine Jones - Basileus Soror Monique Spaulding Strategic Planning Committee Chairman Soror Diana Ashurst Soror Trish Atwater Soror Turea Flowers Soror Stacy Grooms Soror Brenda Jordan Soror Daphne Moore Soror Gloria Nichols Soror Carlicia Porter Soror Tammy Prince Soror Pat Simmons Suckey Soror Caryn Young Soror Jacqueline McMillan External Consultant (Tau Pi Omega) NOTE: The makeup of this Committee included.

3 A Charter Member (1), Executive Board Members (7), a Golden Soror (1), Silver Sorors (6), sorors under 40 years of age (4), a soror initiated in Rho Zeta Omega (1), recent transfers from local Chapters (2), transitions from Pi Phi (2), a recent transfer from undergrad (1), and an external consultant (1). 3 Rho Zeta Omega Chapter Strategic Plan MISSION STATEMENTS Alpha Kappa Alpha sorority , INCORPORATED MISSION STATEMENT The purpose of Alpha Kappa Alpha sorority is to cultivate and encourage high scholastic and ethical standards, to promote unity and friendship among college women, to study and help alleviate problems concerning girls and women in order to improve their social stature, to maintain a progressive interest in college life, and to be of service to all mankind.

4 ( Alpha Kappa Alpha sorority , Incorporated Constitution; Article II Purpose) RHO ZETA OMEGA MISSION STATEMENT By uniting individual efforts, Rho Zeta Omega Chapter through its Sisterhood continues to build a strong cohesive organization that positively impacts the lives of families and communities. VISION STATEMENTS Alpha Kappa Alpha sorority , INCORPORATED VISION STATEMENT Alpha Kappa Alpha sorority , Incorporated is the premier unique sisterhood of distinguished professional women united to serve humankind. (2010-2020 Alpha Kappa Alpha sorority , Incorporated International Strategic Plan) RHO ZETA OMEGA VISION STATEMENT Rho Zeta Omega Chapter of Alpha Kappa Alpha sorority , Inc.

5 Is a non-profit organization recognized in Cobb County/Marietta as a premier provider of community service programs and an organization, which encourages high scholastic achievement. The impact of these programs is exhibited by the national recognition received for exemplary programs in the areas of scholarship, education, health and economics. 4 Rho Zeta Omega Chapter Strategic Plan VALUES STATEMENT Input from Rho Zeta Omega found the following principles to be the Top 5 for the Chapter (ranked in priority order by Strategic Planning Committee from the sorority s 14 guiding principles): 1. Sisterhood Our behavior will cultivate an atmosphere in which women are encouraged to achieve their highest goals, hopes and dreams.

6 2. High Ethical Standards Our members and officers will exemplify high ethical standards. 3. Leadership Our activities will advance the training and development of leaders. 4. Education Our initiatives will advocate lifelong learning for the people we serve. 5. Economics Our organization will endorse solid economic practices and economic empowerment. In summary, the Rho Zeta Omega Chapter of Alpha Kappa Alpha sorority , Incorporated prides itself on being an established sisterhood of service and high ethical standards. Our continued leadership in the areas of education and issues impacting the economics of our service area will enhance our ability to improve the quality of life for the communities we serve.

7 5 Rho Zeta Omega Chapter Strategic Plan SOLICITING CHAPTER INPUT The Strategic Planning Committee collected Chapter input from surveys distributed via hard copy at Chapter meetings (Appendix C) and electronically (via SurveyMonkey). In addition, five focus groups were offered and four conducted to solicit additional input (Appendix D) from (1) the Executive Committee; (2) Golden/Silver Sorors; (3) new members 3 years or fewer in Chapter; (4) members with 10 years or longer in Chapter; (5) any other member interested in participating in the focus group exercise. The Strategic Planning Committee was careful to employ a variety of instruments and to offer a number of opportunities for the membership to provide input into this inclusive planning process.

8 While the responses received from surveys and focus groups likely include duplications and therefore the response rate reported is not statistically precise, ( , respondents completing the survey as well as attending focus groups), the Committee was pleased with the input received from the membership: *Some respondents likely responded to survey AND attended focus group Instrument Responses SurveyMonkey 72 3/19/16 - 40 9/17/16 - 11 9/29/16 21 Hard Copy Survey 24 Focus Groups Attendees 21 Hard Copies 6 Total Responses 123 Response Rate* 49% 6 Rho Zeta Omega Chapter Strategic Plan SWOT ANALYSIS AND KEY FINDINGS The participation of the membership and the candor of their input resulted in productive discussions regarding the perceived strengths, weaknesses, opportunities and threats to the Chapter.

9 Highlights of this environmental scan are listed below with additional sampling of data from the survey located in Appendix C. Instrument Timeline Sampling of Key Findings SWOT (Questions were embedded within survey and focus group questions) March 19, 2016 thorough September 29, 2016 Strengths: Membership motivated, informed, open, warm, friendly Finances financials are strong, good financial acumen, stewardship Programming strong connection with community, programs meet the needs of the community Weaknesses: Succession planning, leadership development Transparency could be improved Some inconsistency in program execution Opportunities: Leadership development/mentoring Partnerships/sponsorships to improve programming effectiveness Expand health initiatives physical and mental Threats.

10 Unproductive cliques Meetings are too long Overbooking/overlapping meetings/programming Common themes emerged from the review of the combined instruments used for analysis and are included in the Strategic Goals section of the Plan. 7 Rho Zeta Omega Chapter Strategic Plan RHO ZETA OMEGA STRATEGIC GOALS Rho Zeta Omega identified major immediate, near-term, and long-term issues to be addressed based on the identified Key Findings. As a result, the following four common themes, or key focus areas, were identified as priority goals for the Chapter: GOAL 1 MEMBERSHIP AND SISTERHOOD Grow, reactivate, retain (85%) and develop a strong, diverse, respectful and actively involved membership of distinguished women consistent with the Alpha Kappa Alpha sorority , Incorporated and Rho Zeta Omega mission and vision.