ANNUAL REPORT 2016-17 - Ministry of Tourism

1 ANNUAL REPORT2016-17 Ministry OF TOURISMGOVERNMENT OF INDIAANNUAL REPORT 2016 -17 Ministry OF TOURISMA tithidevo BhavANNUALREPORT2016-17 Ministry OF TOURISMGOVERNMENT OF INDIAC ontentsChaptor An Overview4-92 Ministry of Tourism and its Functions10-133 Ministry of Tourism - Role, Synergy and Convergence 14-174 Development of Tourism Infrastructure 18-225 Initiatives for Accessible Tourism236 New Tourism Products (Niche Tourism )24-357 Hotels and Travel-Trade36-458 Human Resource Development46-539 Publicity and Marketing 54-6510 International Cooperation66-6911 North-Eastern Region and Jammu & Kashmir Special Emphasis70-7312 India Tourism Development Corporation Limited (ITDC)74-8513 Statistics, Surveys and Studies86-8814 Gender Equality8915 Welfare Measures 9016 Vigilance9117 Cases in the Central Administrative Tribunal 9218 Departmental Accounting Organisation 93-9619 Important Audit Observations9720 Implementation of Right to Information (RTI)

2 Act, 20059821 Progressive use of Hindi99-10122 Swachh Bharat Mission102-105 AnnexuresIIndia Tourism Offices in India106 IIIndia Tourism Offices in Abroad107 IIIS enior Officers of the Ministry108 IVProjects sanctioned under Swadesh Darshan during 2016 -17109-111 VCircuits identified under Cruise Tourism112-114 VIList of Surveys / Studies115-116 VIIList of CDDOs and NCDDOs117-118 VIIIList of pending cases in CAT119-1204 ANNUAL REPORT 2016 -17 Chapter-1 Tourism - An Tourism is a major engine of economic growth and an important source of foreign exchange earnings in many countries including India. It has great capacity to create large scale employment of diverse kind from the most specialized to the unskilled and hence can play a major role in creation of additional employment opportunities. It can also play an important role in achieving growth with equity.

3 The Ministry of Tourism has the main objective of increasing and facilitating Tourism in India. Augmenting Tourism infrastructure, easing of visa regime, assurance of quality standards in services of Tourism service providers, etc. are some of the responsibilities of the The year 2016 witnessed a growth of % in Foreign Tourist Arrivals (FTAs) in India. FTAs during 2016 were lakh (provisional) as compared to the FTAs of lakh during 2015. The Foreign Exchange Earnings (FEEs) from Tourism in rupee terms during 2016 were ,55,650 crore (provisional) with a growth of Facilitative visa regime is a pre requisite for increasing inbound Tourism . The Ministry of Tourism takes the initiative of pursuance with Ministry of Home Affairs and Ministry of External Affairs for achieving the same. As on 31st December, 2016 the e-visa facility is available under 3 sub categories e- Tourist Visa , e Business Visa and e Medical Visa.

4 E Visa facility has been extended to the nationals of 161 countries. For providing information relating to Travel & Tourism in India to the domestic and International tourists/visitors and for assisting them with advice while travelling in 5 Ministry of TourismIndia, a 24x7 Toll Free Multi-Lingual Tourist Info Line in 10 International Languages besides Hindi & English is being run by the Ministry of Tourism . The calls made by tourists (both international and domestic) while in India will be free of charge. This service will be available on the number 1800111363 or on a short code 1363. The international languages handled are Arabic, French, German, Italian, Japanese, Korean, Chinese, Portuguese, Russian and Spanish, in addition to English and Welcome cards for distribution at immigration counters to people arriving in India were introduced with few guidelines on how to make their stay more safe and The aspect of seasonality in Tourism is a challenge.

5 The Ministry of Tourism has taken the initiative of identifying, diversifying, developing and promoting niche products of the country. This is done in order to overcome seasonality and to promote India as a 365 days destination, attract tourists with specific interest, and to ensure repeat visits for the unique products in which India has a comparative advantage. The Niche Products that have been identified by the Ministry of Tourism include Cruise, Adventure, Medical, Wellness, Golf, Polo, Meetings Incentives Conferences & Expositions (MICE), Eco- Tourism , Film Tourism and Sustainable A National Medical and Wellness Tourism Board has been set up to work as an umbrella organisation to govern and promote medical Tourism in A consultant for preparing Action Plan and 6 ANNUAL REPORT 2016 -17detailed road map for the development of Cruise Tourism in India has been appointed jointly by Ministry of Shipping and Ministry of For development and promotion of Adventure Tourism in India, a Task Force on Adventure Tourism has been formed in October, 2016 to resolve the issues related to Adventure Tourism which includes Safety and Security of Tourists.

6 The first meeting of the Task Force was held on 21st December Setting in place the framework for supply of trained manpower is a challenge facing the hospitality education. It has been the endeavour of the Ministry of Tourism to put in place a system of training and professional education, with necessary infrastructure support, capable of generating manpower sufficient to meet the needs of the Tourism and hospitality industry, both quantitatively and qualitatively. As of now, there are 42 Institutes of Hotel Management (IHMs), comprising 21 Central IHMs and 21 State IHMs, and 10 Food Craft Institutes (FCIs), which have come up with the support of the Ministry . These institutes were set up as autonomous societies with the specific mandate to impart hospitality education / conduct training in hospitality skills.

7 While the IHMs mainly impart degree level hospitality education, the FCIs are concerned with skill level education. National Council for Hotel Management & Catering Technology (NCHMCT) steers and regulates the academic efforts of the IHMs and FCIs. Apart from this the Indian Institute of Tourism and Travel Management (IITTM) an autonomous body under the Ministry of Tourism with its Headquarter at Gwalior has centres at Bhubaneswar, Nellore, Noida and Goa (by name National Institute of Water Sports). IITTM is a pioneer in the field of travel and Tourism education and training. It 7 Ministry of Tourismprovides specialized training and education for Tourism and travel The Ministry of Tourism has set up the Indian Culinary Institute (ICI) at Tirupati, Andhra Pradesh. The first of its kind in India, the Institute has commenced its academic session from August, 2016 .

8 The Ministry is also expanding the ICI, by opening its Northern Chapter at Noida which has been sanctioned at a total cost of Rs. crore; Rs. 65 crore have already been released by the Ministry for the project. The Ministry of Tourism , as part of its ongoing promotional activities, releases campaigns in the international and domestic markets under the Incredible India brand-line, to promote various Tourism destinations and products of India to increase foreign tourist arrivals and domestic visits within the country. A series of promotional activities are undertaken in important and potential markets overseas through the India Tourism offices abroad and within India through domestic India Tourism offices, with the objective of showcasing India s Tourism potential to foreign and domestic tourists.

9 To promote Tourism , the government has also taken many initiatives. An International Advertisement Campaign in electronic and digital media for the year 2016 -17 has been launched globally. To begin with the Ministry has launched its campaign on leading Television Channels including CNN, BBC, Discovery & TLC , Euro News, History, CNBC, Travel Channel, CBS (USA), Tabi (Japan) and RMC (France) as well as on An Incredible India Tourism Investors Summit was organized at the Vigyan Bhavan, Delhi from the 21st to 23rd September 2016 with the objective positioning the Indian Tourism Sector for attracting large investments. As on , the State Governments of 8 ANNUAL REPORT 2016 -17 Chattisgarh, Gujarat, Karnataka, Rajasthan and Uttarakhand have signed 86 MoUs for developing tourist places in their respective states.

10 The number of MoUs signed by these states along with investment involved is given below:Sl. signedAmount (Rs. in crores) The 5th International Buddhist Conclave was organized in Delhi, Varanasi, Sarnath and Bodhgaya from 2nd to 06th October, 2016 by the Ministry of Tourism , Government of India, in collaboration with the State Governments of Uttar Pradesh and Bihar. The Ministry of Tourism organizes Bharat Parv as part of the Republic Day and Independence Day celebrations with the objective to promote national integrity and to showcase cultural and culinary diversity to the people of our nation. 2 Bharat Parvs, from 12th to 18th August, 2016 and from 26th to 31st January, 2017 were organised during 2016 The North East region of India is being promoted by the Ministry of Tourism through several media campaigns.