Bosch Sensortec - Consumer MEMS Technology - MEPTEC

1 Bosch Sensortec - Consumer MEMS Technology Consumer MEMS A Technology Play Frank Melzer, CEO Bosch Sensortec Bosch Sensortec 1 Marketing | 16/05/2012 | Bosch Sensortec GmbH 2012. All rights reserved, also regarding any disposal, exploitation, reproduction, editing, distribution, as well as in the event of applications for industrial property rights. Bosch Sensortec - Consumer MEMS Technology 2011 key figures Bosch Group billion euros in sales 303,200 associates including 38,750 in research and development Automotive 59% share of sales Technology World's largest supplier of cutting-edge automotive Technology Industrial 14% share of sales Technology World's leading manufacturer of large gearboxes and of powertrain, packaging, and process Technology Consumer Goods 27% share of sales and Building World's largest power tool manufacturer, leading the Technology field in household appliances, heating and cooling, and security systems 1 Including other segments Bosch Sensortec 2 Marketing | 16/05/2012 | Bosch Sensortec GmbH 2012.

2 All rights reserved, also regarding any disposal, exploitation, reproduction, editing, distribution, as well as in the event of applications for industrial property rights. Bosch Sensortec - Consumer MEMS Technology Combined Inertial Sensors Gyroscopes Acceleration Sensors No. 1. MEMS Sensor Supplier Pressure Sensors Microphones Mass Flow Sensors Bosch Sensortec 3 Marketing | 16/05/2012 | Bosch Sensortec GmbH 2012. All rights reserved, also regarding any disposal, exploitation, reproduction, editing, distribution, as well as in the event of applications for industrial property rights. Bosch Sensortec - Consumer MEMS Technology Bosch the global MEMS sensor leader Bosch : No. 1 global supplier of MEMS sensors MEMS for automotive applications MEMS for Consumer applications Automotive Electronics Bosch Sensortec Akustica Acceleration, angular rate, pressure, mass flow, Acceleration ,magnetic, MEMS microphones torque and CO2 sensors gyroscope and Headquartered in Reutlingen near Stuttgart, pressure sensors Headquartered in Germany Headquartered in Pittsburgh, PA, USA.

3 Reutlingen Bosch Sensortec 4 Marketing | 16/05/2012 | Bosch Sensortec GmbH 2012. All rights reserved, also regarding any disposal, exploitation, reproduction, editing, distribution, as well as in the event of applications for industrial property rights. Bosch Sensortec - Consumer MEMS Technology A multitude of markets for MEMS. Mobile White Portable Security Gaming devices goods Computing Remote DCS Logistics Appliances Sports control Bosch Sensortec 5 Marketing | 16/05/2012 | Bosch Sensortec GmbH 2012. All rights reserved, also regarding any disposal, exploitation, reproduction, editing, distribution, as well as in the event of applications for industrial property rights. Bosch Sensortec - Consumer MEMS Technology Smartphones & tablets the Technology drivers Geomagnetic sensors 6 DoF. 9 DoF. 10 DoF. Acceleration sensors Gyroscopes Pressure sensors The HW & SW Integration Challenge Bosch Sensortec 6 Marketing | 16/05/2012 | Bosch Sensortec GmbH 2012.

4 All rights reserved, also regarding any disposal, exploitation, reproduction, editing, distribution, as well as in the event of applications for industrial property rights. Bosch Sensortec - Consumer MEMS Technology Today's Smartphone Sensors Gyroscopes Acceleration eCompass Pressure sensors sensors Very small LGA 2x2 LGA A typical mid-end Ultra low power packages (3x3) is the industry Smartphone High resolution Low power standard solution Low TCO. consumption Lowest power 3-axis (stability). Smallest IMU consumption geomagnetic Use case sensor + 3-axis optimized accelerometer products Sensor data-fusion software provides the functional tie Bosch Sensortec 7 Marketing | 16/05/2012 | Bosch Sensortec GmbH 2012. All rights reserved, also regarding any disposal, exploitation, reproduction, editing, distribution, as well as in the event of applications for industrial property rights. Bosch Sensortec - Consumer MEMS Technology Consumer MEMS driven by small packages 2005 2006 2007 2008 2010 2011 2012.

5 First triaxial World s World's first Full portfolio First 2x2 6 DoF World's World's acceleration smallest 3x3 digital of mm eCompass smallest smallest sensor in digital acceleration acceleration acceleration in 3x3 triaxial IMU. 4x4 pressure sensor and sensor gyroscope in package sensor pressure in 3x3. sensors Announced today Bosch Sensortec 8 Marketing | 16/05/2012 | Bosch Sensortec GmbH 2012. All rights reserved, also regarding any disposal, exploitation, reproduction, editing, distribution, as well as in the event of applications for industrial property rights. Bosch Sensortec - Consumer MEMS Technology Key Success Factor - Technology Bosch Sensortec 9 Marketing | 16/05/2012 | Bosch Sensortec GmbH 2012. All rights reserved, also regarding any disposal, exploitation, reproduction, editing, distribution, as well as in the event of applications for industrial property rights. Bosch Sensortec - Consumer MEMS Technology Consumer MEMS the solution challenge Sensor Fusion Software 10 DoF solution available today (FusionLib).

6 MEMS sensor in-house technologies required Accelerometers Magnetometers Gyroscopes Barometers HW Integrating Components on the rise 6 DoF: eCompass & IMU. 9 DoF: Accel+Gyro+Geomag Bosch Sensortec 10 Marketing | 16/05/2012 | Bosch Sensortec GmbH 2012. All rights reserved, also regarding any disposal, exploitation, reproduction, editing, distribution, as well as in the event of applications for industrial property rights. Bosch Sensortec - Consumer MEMS Technology Contradictory market requirements? 1. Accelerometers market requirements: full performance range (8 14 bits) & small 2x2 package 2. Gyroscopes market requirements: Low noise & low power modes 3. Geomagnetic Sensors: high range & high resolution Right combination of technologies is the key 4. Barometric Pressure sensors: high resolution & high accuracy Bosch Sensortec 11 Marketing | 16/05/2012 | Bosch Sensortec GmbH 2012. All rights reserved, also regarding any disposal, exploitation, reproduction, editing, distribution, as well as in the event of applications for industrial property rights.

7 Bosch Sensortec - Consumer MEMS Technology MEMS Supplier positioning 10 DoF Bosch Software Portfolio (current offer). Sensortec 9 DoF Pure Software Suppliers Solution Suppliers Accelerometers adv. Fusion GeoMagnets Gyroscopes Barometric Pressure 9 DoF. (loose coupled). Component Algos Component Specialists Multiple Comp. Suppliers No support 0 1 2 3 4. Technology Portfolio (nr. of own technologies). Bosch Sensortec 12 Marketing | 16/05/2012 | Bosch Sensortec GmbH 2012. All rights reserved, also regarding any disposal, exploitation, reproduction, editing, distribution, as well as in the event of applications for industrial property rights. Bosch Sensortec - Consumer MEMS Technology Hardware Integration paths FusionLib: FusionLib: FusionLib: FusionLib: SW: BSX BSX HW: BMM. Mag. Sensor BMC BMC. Compass Compass BMA. Accel. 6 DoF 9 DoF 9+1 DoF. Sensor BMG BMP. BMI Gyro. Baro. BMG IMU Sensor Sensor Gyro. Sensor SW needs to be compatible to all HW combinations.

8 Bosch Sensortec 13 Marketing | 16/05/2012 | Bosch Sensortec GmbH 2012. All rights reserved, also regarding any disposal, exploitation, reproduction, editing, distribution, as well as in the event of applications for industrial property rights. Bosch Sensortec - Consumer MEMS Technology State of the art 10 DoF Solution Android example Android Sensor Manager Accel. Gyro. Mag. Linear Gravity Heading Rotation Altitude Sync. Sync. Sync. Accel. Vector Matrix (ACP). FusionLib HAL. Bosch Sensortec Advanced Hybrid Sensor Fusion Layer Bosch Sensortec Data Synchronizer (HW-SW Optimized). Accel. Mag. Gyro. Baro. GPS Linux Driver Driver Driver Driver Data Kernel Customers requirements go well beyond standard HAL definition Bosch Sensortec 14 Marketing | 16/05/2012 | Bosch Sensortec GmbH 2012. All rights reserved, also regarding any disposal, exploitation, reproduction, editing, distribution, as well as in the event of applications for industrial property rights.

9 Bosch Sensortec - Consumer MEMS Technology 9 DoF Sensor Data Fusion Challenges *. Technical Problems: - Sensor Incompatibility - HW to SW match - Data synchronization *. Quality & Logistics: - delivery capabilities ? - overall quality ? - overall performance ? * As seen by Yole D veloppement Bosch Sensortec 15 Marketing | 16/05/2012 | Bosch Sensortec GmbH 2012. All rights reserved, also regarding any disposal, exploitation, reproduction, editing, distribution, as well as in the event of applications for industrial property rights. Bosch Sensortec - Consumer MEMS Technology Sensor Fusion Challenge - Some Facts Matching Sensor Data: not all sensors work together Sensor Performance matching is key Sensor data timing matching is crucial but HW specific Geomagnetic sensor integration is the most complex task Component integration requires Tools & Experience SW integration requires specific Know-How Gyroscope and Barometric senor implementation is uncritical As long as out of one hand solution (Ex.)

10 FusionLib). Best sensor fusion approach by out of one hand technologies . Bosch Sensortec 16 Marketing | 16/05/2012 | Bosch Sensortec GmbH 2012. All rights reserved, also regarding any disposal, exploitation, reproduction, editing, distribution, as well as in the event of applications for industrial property rights. Bosch Sensortec - Consumer MEMS Technology How to get sensor fusion right Use the right SW approach Power & performance optimized (is usually HW specific). Compiled and proven libraries Use matched (right) components Allow no HW Incompatibility Interface but also timing problems Watch for matched performance performance grades Choose a supplier with all sensor Technology know-how Geomagnetic sensor capability is key Do not accept patchwork solutions Bosch Sensortec 17 Marketing | 16/05/2012 | Bosch Sensortec GmbH 2012. All rights reserved, also regarding any disposal, exploitation, reproduction, editing, distribution, as well as in the event of applications for industrial property rights.