Coffee Shop Business Plan Sample

1 Business PlanEmily s Coffee Shop29 WaapstanThe Town, QuebecTable of of Business and Range Year Year Year of the of Assessment of Operations Services and of from Ongoing Statement for 1997 Statements 3 1 Year Cash & Coffee Shop Business PlanAboriginal Entrepreneur Page 4 SummaryEmily sCoffeeShopisanewbusinessthatproposestoo peninTheTown, Emily Wapachee a member of the Cree First Nation of The sCoffeeShopwillbeanewbusiness that will sell Coffee , donuts, soup and sandwichessimilartoaTimHorton sFranchise. Franchising was explored but at this time franchisers arelooking for higher population basis for this and will promote the Town and other communities during sports and cultural be aboriginal, and Emily and her husband Matthew Wapachee willperformallmanagement functions including record keeping.

2 Emily has worked in the fast foodrestaurantbusinessandhasalsopassedaf ortyweekbakingcourse. She presently does weddingcakes for the s Coffee Shop will be seeking fundingfortheamountof$212, raisedby applying for grants fromINAC andloansfromtheThe Town Economic Development, and theCree Business $200, $17, this of Business and IndustryEmily sCoffeeShopwillprovideinexpensive,fastme alstoofficeworkersandmembers of thecommunity. Donut shops are very popular with Cree people who like to get together in communitytype sCoffeeShopbecause the Business will provide speedydelivery, excellent customer service, and superior quality DescriptionEmily sCoffeeShopwaschosenasanamebecauseitdesc ribesthefeaturedproductofthebusinessand also identifies the nature of the businesswillbeownedbyEmilyWapachee who is an aboriginal members of the Cree FirstDonut & Coffee Shop Business PlanAboriginal Entrepreneur Page 5 NationofTheTown.

3 Emily is starting her first Business and has never received funding from anyaboriginal Business program and the Business has no close links to any existing sCoffeeShop,TheTown, (418) start up date of the Business will be the fall of IndustryTheDonut/ Coffee Shop industry continues its growth in Canada. The franchised units such asDunkinDonutsandTimHortonsareexpectingt oaddover400 Donutshops in the next year inCanada. ThemainchallengesoftheIndustrycomefromea silypreparedmealsthatcanbepurchased intheconventionalfoodstores. The convenience is equal to going out and the taste is roughly equal toprepared food from continues to lead other industries in total sales such as housing, automaking, ,movingupto45percentversus55percentforre tailfoodwhichrepresentsagainof20sharepoi ntssince 1960.

4 As these figures show, there is room for entry into the restaurant offering price value key factors to success in this industry are quality, cleanliness and perceived cleanliness of thefacility, speed of service, and superior customer service (friendliness).The CommunityTheTownisthesecondlargest community in the Region and it is readily accessible year , The and Qu bec City and the highway networkprovides easy access from the , one of the few Cree Communities with a well developed Tourism Strategic & Coffee Shop Business PlanAboriginal Entrepreneur Page 6 The TownArea ProfileA.

5 LocationTheTownisthesecondlargestCreecom munity with a population of around 2,400 Cree and The The Town Community, its reserve anditscategoryIandIIlandsarevirtuallysur roundedbythelargeNationalAssinicaAlbanel /MistassiniandWasconichi Wildlife Reserves. It is approximately 90 km from the Chibougamau municipalityand120kmfromtheairportwithco nnectionstoMontreal,QuebecCity,Nemaskaan dWaskaganishas well as to the rest of the region. TheCreepopulationsinallofthecommunitiesa regrowingandareforecastedtocontinuetoexc eednationalaveragesforyearstocome. Also, the populations are youthful with over 55% under age For example, recently it was announcedthatayearroundroadwillbebuiltco nnectingtheJamesBayHighwaytoWaskaganish.

6 At presentthere is only a winter roadwhichwillbereplacedwitheitherayearro undgravelroadorpossiblywithapavedroad. This will be a road of around 100 km and will provide considerable workopportunities over the next couple of now a steady stream of new businessformationinthe retail, service and tourism sectors. Donut & Coffee Shop Business PlanAboriginal Entrepreneur Page 7B. Access and , a class 2 gravel road to Chibougamau, 90 km away. ThisroadcontinuestotheChalifourRiverandA lbanelLake, ,theRouteduNordpassesthrough the Assinica Reserve en route to are various water and portage corridors and in the winter snowmobile trails provide made using various taxi, mini bus and other large and small vehicles on a hire, charter and Accommodation and Hospitality ResourcesAccommodationavailabletotravell ersandtouristandtosupport Native Adventures includes motels,lodges,nativecamps, outfitter camps, tourist cabins, private homes, bed and breakfast, trappers cabinsandofcourse, However.

7 Many of the private accommodations offer meals on the AmericanPlan and meals and native foods. D. Public ServicesThe Town is supplied with local and regional services. They include: Police(local)Thecommunityhastheserviceso fsixfull-timeconstables. Police equipmentconsists of two patrol vehicles and two snowmobiles with trailer. the The Town Community Police andthe The Town Public Safety & Fire Department. The Town Fire Department has 1 Fire Chief, 1 Assistant, 14 Volunteer FireFighters,andoneteamtrainedforforestf ires.

8 The major equipment consists of 48 fire hydrants and2 fire trucks. ,1nursesaid,1interpreter,1full-timedocto r,onefull-timepharmacist,twofull-timeden tists,andadentalhygienist. Also, theclinic has two observation beds for emergency and 1 ambulance for emergency purposes. a pumping station. Water samples areDonut & Coffee Shop Business PlanAboriginal Entrepreneur Page 8collected for analysis on a weekly basis throughout the year. ElectricityisprovidedbyQu becHydrothroughconnectiontothemainpowerg rid.

9 A gravity type which Businesses, Retail and ServicesLikeanyothersmallcommunity,The Town has a variety of local businesses, ,gasbars,groceryandconveniencestores,pos toffice, laundromat,cableservice,Caisse Populaire, daycare, construction, etc. There are also artsandcraftsoutlets,outdoorequipment,gu n and sports shops, and an outdoor equipment rental are plans in the works to develop a number of additional businesses, including ones to furthersupport the tourism industry either directly or Special EventsThere are special events year round which contribute to the culture, lifestyle and economy of TheTown.

10 Goose Break, Last week in April to first week in May. Cree hunting season for geese. Local Softball Tournament, June. Wrestling, July 10,11, Wrestling troop from Montreal. Pow Wow, July 20-26, Cree Festival. Competitioninactivitiessuch as canoeing. Also activitiessuch as bingo, square dancing, concerts, etc. Invitational Softball Tournament, August 13-17. WalkingOutCeremonies,Spring,Summer,&Fall . Cree culture of letting their child out into theworld. Moose Break, Last week of September-two first weeks of October. Cree hunting for moose. Christmas Tournament (local), December 27-31, Sports (hockey & broomball).