Gender and Advertising - SAGE Publications Ltd
ing style (Fisher, 1999). Women and men respond to entirely different stimuli when viewing and evaluating ... although men do not respond posi - tively to images or products that they perceive as feminine. Women and men also respond . CHAPTER 7 Gender and Advertising 91
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JOURNAL OF H HUMANISTIC PSYCHOLOGY - SAGE …
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Note the following for the style of text citations
uk.sagepub.comSAGE UK Style Guide 18 3. Reference list 1. Check that the list is in alphabetical order (treat Mc as Mac). 2. Names should be in upper and lower case.
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