HHS D&I STRATEGIC COMMUNICATIONS PLAN

1 2 HHS D&I STRATEGIC COMMUNICATIONS Department of Health and Human Services (HHS), Office of Human Resources (OHR), diversity & inclusion (D&I) Division is actively engaged in a number of initiatives in support of Executive Order 13583, which directs departments and agencies of the Federal Government to develop and implement a more comprehensive, integrated, and STRATEGIC focus on diversity and inclusion as a key component of their human resource : A workforce that delivers the best public service within an environment that leverages and fosters diversity and inclusion , and encourages high performance, collaboration, flexibility and D&I STRATEGIC COMMUNICATIONS PLAND&I ORGANIZATIONAL CHART4 HHS D&I STRATEGIC COMMUNICATIONS PLANABOUT THE PLANPURPOSETo facilitate the development and establishment of D&I multi-channel communication & AUDIENCE Disseminate clear, concise and accessible information about HHS-wide D&I initiatives and activities to a broad audience, with a focus on HHS senior leadership, D&I, EEO and OHR professionals, Employee Resource Groups (ERGs)

2 , and Affinity Groups Strengthen STRATEGIC partnerships with HHS OPDIV EEO/ diversity Offices, ERGs and Affinity Groups, and other Federal Agencies Expand external outreach to increase visibility and marketability of D&I programs across HHS5 HHS D&I STRATEGIC COMMUNICATIONS PLANHUMAN-CENTERED DESIGN MODEL6 HHS D&I STRATEGIC COMMUNICATIONS PLANRETURN ON INVESTMENT (ROI) Clear, marketable and 508 compliant D&I products available to download. Solid presence on virtual platforms such as , , and YouTube. Increased visibility and expanded outreach for activities and initiatives conducted by the HHS D&I Division and HHS OpDivs. Stronger STRATEGIC partnerships with all D&I stakeholders Enhanced employee engagement throughout the Department by addressing day-to-day concerns of HHS employees, supervisors, and managers by highlighting best practices and enhancing their skill levels in applying D&I principles to workplace D&I STRATEGIC COMMUNICATIONS PLAN8 HHS D&I STRATEGIC COMMUNICATIONS PLANC omprehensive508-compliant products designedto: 1) marketD&Irelatedactivities and initiatives; 2) facilitate employee engagement;3) increaseeventparticipation; 4) exchange information.

3 5)promoteHHS-wideD and 6) enhanceD&IDivisionexposuretoensure continuousconsciousnessand visibilityof the HHSD& NEWSLETTERWHAT: Newsletter that showcases efforts to promote D&I across the DepartmentWHEN: QuarterlyWHERE: HHS NEWS, E-Blasts, & : HHS employees, managers and supervisors, D&I and EEO professionals, stakeholders, and the general public9 HHS D&I STRATEGIC COMMUNICATIONS PLAND&I VIRTUAL EXCHANGEWHAT: Vehicle to share D&I-related articles, videos and other media of interest WHEN: WeeklyWHERE: E- Blasts to D&I Mailing ListWHO: HHS employees, managers and supervisors, D&I and EEO professionals, and stakeholders10 HHS D&I STRATEGIC COMMUNICATIONS PLAND&I CALENDARSWHAT:Calendars of HHS-wide D&I events and D&I-related Special Emphasis Observances announced by Presidential ProclamationWHEN: MonthlyWHERE: D&I Bulletin Board & E-Blasts WHO: HHS employees, managers and supervisors, D&I and EEO professionals, and stakeholders11 HHS D&I STRATEGIC COMMUNICATIONS PLAND&I DISPLAY BOARDWHAT:Display board for promoting D&I Special Emphasis Observances, Day-to-Day D&I Lunch & Learn sessions, and D&I-related initiatives and activities WHEN:MonthlyWHERE:HHH Bldg.

4 PH level Outside of Humphrey Caf WHO:HHS employees, managers and supervisors, D&I and EEO professionals, stakeholders, and visitors12 HHS D&I STRATEGIC COMMUNICATIONS PLANADDITIONAL PRODUCTSWHAT:D&I E- Blasts, customer satisfaction surveys, promotional flyers, D&I Events checklist, and D&I After-Action ReportWHEN:As neededWHERE:As applicableWHO: HHS employees, managers and supervisors, D&I and EEO professionals, and stakeholders13 HHS D&I STRATEGIC COMMUNICATIONS PLAN14 HHS D&I STRATEGIC COMMUNICATIONS PLAND esignedto addressthe day-to-day concernsof HHSemployees, supervisors, and managersby highlightingbestpractices and enhancing their skill levelsin applyingD&I principlesto workplace : Special Lunch & Learn Series sponsored by D&I Division to help create a more inclusive environment WHEN: Monthly, on the 3rdWed.

5 , 12:00 to 1:00 WHERE: Logistics provided via HHS NEWS E-Blasts WHO: HHS employees, managers and supervisors15 HHS D&I STRATEGIC COMMUNICATIONS PLANEXAMPLES OF SESSIONSWed., May 18, 2016:Anti-Bullying Prevention TrainingWed., June 15, 2016:Guidance on Fostering a Safe Workplace for Sexual and Gender Minority EmployeesWed., July 20, 2016:Federal Employee Viewpoint Survey (FEVS) HHS ResultsWed., August 17, 2016:Personality Types: Workplace Conflict & CooperationWed., Sept. 21, 2016:Alternative Dispute Resolution (ADR)16 HHS D&I STRATEGIC COMMUNICATIONS PLAN17 HHS D&I STRATEGIC COMMUNICATIONS PLANV irtual platforms that increaseHHS-wide awarenessofD&I- related initiatives and activates,promoteemployeeengagement, facilitate internal and external collaborations,and enhance Division visibilityGOVERNMENT-WIDE INTERNAL SITEWHAT: Facilitates information about D&I initiatives and activities, and increases awareness of D&I Division initiatives with other government agencies, WHEN: As neededWHERE: : Executive Branch workforce, D&I and EEO professionals, and stakeholders18 HHS D&I STRATEGIC COMMUNICATIONS PLANINTRANET SITE ON.

6 Vehicle that reaches over 90,000 HHS visitors per week, increases D&I Division visibility, interest and participation in Day-to-Day D&I Lunch & Learn , as well as Special Emphasis : As neededWHERE: : HHS employees, managers and supervisors, D&I and EEO professionals and stakeholders19 HHS D&I STRATEGIC COMMUNICATIONS PLANPUBLIC SITE ON : Provides general information about the D&I Division and D&I-related : As neededWHERE: : HHS employees, managers and supervisors, D&Iand EEO professionals, stakeholders, and the general public20 HHS D&I STRATEGIC COMMUNICATIONS PLAND&I YOUTUBE CHANNELWHAT: Platform to view recorded Special Emphasis Observances and D&I-related Events ON DEMANDWHEN: As neededWHERE: : HHS employees, managers and supervisors, D&I and EEO and professionals, stakeholders, and the general public21 HHS D&I STRATEGIC COMMUNICATIONS PLAN22 HHS D&I STRATEGIC COMMUNICATIONS PLANW ebcasts that dramatically widen accessto informationand events,enablingthe D&I Divisionto achieve maximumparticipationby the HHS WorkforceSUMMARYWHAT: Webcasts via of Special Emphasis Observances, 2016 HHS diversity Day and the 4thAnnual HHS ERG Forum WHEN: As scheduledWHERE: Logistics provided via HHS NEWS E-Blasts WHO.

7 HHS employees, managers and supervisors, D&I and EEO professionals, stakeholders, ERGs, and the general public23 HHS D&I STRATEGIC COMMUNICATIONS PLANEXAMPLES OF EVENTSMon., May 9, 2016:FAPAC HHS Pre-Conference Agency ForumThu., June 9, 2016:LGBT PRIDE Month ObservanceTue., June 21, 2016:4thAnnual HHS ERG ForumSept. 22, 2016:Hispanic Heritage Month ObservanceWed., Dec. 7, 2016:3rdAnnual HHS diversity Day24 HHS D&I STRATEGIC COMMUNICATIONS PLAN25 HHS D&I STRATEGIC COMMUNICATIONS PLANE ngagingwithInternal andExternalOfficesto becomeashining exampleof collaboration and partnership inenhancing diversity and inclusion inthe DepartmentWHITE HOUSE LEADERSHIP DEVELOPMENT PROGRAM (WHLDP)WHAT: Development of WHLDP site that will serve as the main portal for agencies to receive information about the ProgramWHEN: OngoingWHERE: : WHLDP fellows and federal employees26 HHS D&I STRATEGIC COMMUNICATIONS PLANHHS-ERG COLLABORATIONWHAT.

8 Leveraging networks and partnerships to enhance diversity and inclusion in HHS overall recruitment and outreach efforts. Providing opportunities for ERGs to become more involved in HHS-sponsored career fairs and other activities, serving as resources and auxiliary : QuarterlyWHERE: Humphrey BuildingWHO: D&I Division, TAD, ERG Leadership and Members 27 HHS D&I STRATEGIC COMMUNICATIONS PLANSPECIAL EMPHASIS OBSERVANCESWHAT: Events designed to promote cultural awareness, celebrate achievements, enhance appreciation of workforce diversity and inclusion and strengthen employee engagementWHEN: As Scheduled WHERE: Various LocationsWHO: Federal Occupational HealthHHS ERGs (BIG, FAPAC, GLOBE, HEO, NAPAW, etc.)

9 HHS OPDIVsOHR/Workforce Relations/BenefitsOHR/Talent Acquisition DivisionOffice of Minority HealthOffice of Women s HealthSecretary s LGBT Coordinating Committee and Others28 HHS D&I STRATEGIC COMMUNICATIONS PLANCONTACT INFORMATIONB onita V. White, MA, JDDirector, diversity & inclusion (D&I) DivisionEmployee Resource Group (ERG) ManagerEmail: 202-690-667429 HHS D&I STRATEGIC COMMUNICATIONS plan