Incentives Program - Blue Cross and Blue Shield …

1 Incentives Program Reward employees for making smart choices about their health Encouraging your employees to adopt or maintain healthy behaviors is often effective and meaningful. Whether your goal is focusing on chronic conditions or reinforcing healthy choices, member engagement Incentives can be key to controlling your company's long-term medical expenditures. You and your employees can count on a solution from Blue Cross and Blue Shield of Illinois, Blue Cross and Blue Shield of New Mexico, Blue Cross and Blue Shield of Oklahoma, and Blue Cross and Blue Shield of Texas (referred to herein collectively as BCBS ). Incentives Grow in Popularity with Employers Based on survey results conducted in 2011, the number of companies offering Incentives is expected to grow to 80 percent in 2012.*. * Used with permission. National Business Group on Health/Towers Watson. The Road Ahead: Shaping Health Care Strategy in a Post- Reform Environment: Employer Survey on Purchasing Value in Health Care.

2 2011. Pathway to Health and Productivity: 2011/2012 Work Survey. November 2011. A Single, Integrated Solution A member engagement Incentives Program can be implemented for identified drivers of medical costs in your company. BCBS adds value by reducing your role in administering the Program and offering integration across: SM. o . Medical Plan Designs (PPO, HMO, BlueEdge consumer-directed health plans). o . Wellness Activities o . Preventive Care/Screenings o Blue Care Connection suite of member programs In addition, the BCBS Program offers members an easy-to-use experience with integrated customer service by phone or self-service support online. | | | How the Incentives Program Works BCBS makes it easy to launch an Incentives Program that fits your employee population. Whether your objective is to create an awareness of health risks among your population or to take a more targeted approach focused on your higher-risk employees, BCBS can recommend health activities and rewards strategies to help you drive optimal employee participation.

3 Incentives Program Health Activities Rewards Wellness Activities BCBS Delivered Fitness Program Medical Plan Design Online programs Health Care Account (HCA) Contribution Wellness Coaching Medical Deductible Reduction Worksite Wellness Points for Gift Cards and Merchandise Preventive Care/Screenings Annual Physicals Biometric Outcomes Employer Delivered Immunizations Medical Premium Contribution Blue Care Connection Lifestyle Management Health Savings Account (HSA) Contribution Smoking Cessation Cash Payroll Contribution Weight Management Blue Care Connection Condition Management Asthma Case Management Chronic Obstructive Pulmonary Disease (COPD). Congestive Heart Failure (CHF). Coronary Artery Disease (CAD). Diabetes Maternity Metabolic Syndrome (MetS). Musculoskeletal (Low Back Pain). Get Started Today To discuss incentive designs that may help you control your company's health care benefit costs, contact your BCBS representative.

4 Incentives , disincentives and value based insurance design programs based on employee participation or employee health outcomes as part of Wellness programs , Condition Management, Lifestyle Management, or other health improvement programs may have various legal and tax implications on employers and employees. Health Care Service Corporation is not providing any legal or tax advice or representation, and recommends that employers consult with their own legal and tax advisors regarding such initiatives. Blue Cross and Blue Shield of Illinois, Blue Cross and Blue Shield of New Mexico, Blue Cross and Blue Shield of Oklahoma, and Blue Cross and Blue Shield of Texas, Divisions of Health Care Service Corporation, a Mutual Legal Reserve Company, an Independent Licensee of the Blue Cross and Blue Shield Associatio