Transcription of Lean Financial Model
1 lean Financial Model business Model Drivers map What describes your business ? Map your business drivers Start with the costs and revenues from your business Canvas Model . Manufacturing Buying & Providing a Running a a product reselling service platform Draw your business Model Use arrows to represent the relationships between key stakeholders. Costs EBIT. Revenues What is the growth Model ? Who are the customers? What are the main drivers? Tested ? Paid lifetime value of a customer > acquisition cost 1 _____ Why are they paying you? Viral customers acquire/activate others as a mere and necessary consequence of normal product use 2 _____ Sticky very high customer retention rate How is my business creating value for them? 3 _____ lean Financial Model Figures table Complete the figures table Determine KPIs using your three main drivers.
2 Year 1 Year 2 Year 3. Q1 Q2 Q3 Q4 H1 H2 YE. 1st KPI. KPI 2nd 3rd # new customers Customers # leaving customers TOTAL. per product CTS per customer Customers CTA per customer CTS per period Costs CTA per period Overhead Other TOTAL. per sale # sales Revenue Customers per costumer TOTAL. Margin per customer Profit Customers TOTAL. lean Financial Model Figures table Complete the figures table Determine KPIs using your three main drivers. Year 1 Year 2 Year 3. Q1 Q2 Q3 Q4 H1 H2 YE. 1st KPI. KPI 2nd 3rd # new customers # leaving customers Customers TOTAL. per product CTS per customer Customers CTA per customer CTS per period Costs CTA per period Overhead Other TOTAL. per sale # sales Revenue per costumer Customers TOTAL. Margin per customer Profit TOTAL. Customers
