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PRIVACY POLICY - American Honda Motor Company

PRIVACY POLICYA merican Honda Motor Co., Inc. Effective December 16, 2021 American Honda Motor Co., Inc. and its affiliates and subsidiaries ( American Honda , we, us, our ) strive to build and maintain a relationship of trust with you. This PRIVACY POLICY (the PRIVACY POLICY ) describes how we collect, use, and disclose your Personal Information (as defined below) and how to exercise any rights you might have with respect this information. It governs information we collect through our website(s), microsite(s), mobile website(s), and mobile applications (collectively, Sites ) and information we collect, directly or indirectly, through any other means, including offline activities (collectively, Services ). This PRIVACY POLICY also applies to the collection, use and sharing of Personal Information about residents by our parent Company , Honda Motor Co., Ltd. and its affiliates and American Honda Vehicle Data PRIVACY POLICY , linked here, is part of this PRIVACY POLICY .

Third-Party Data Sources We may collect Personal Information from third-party data sources such as marketing agencies and partners, data brokers, analytics firms, and government agencies. Dealerships We may collect Personal Information from dealerships with whom you interact. For example, if you purchase or

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Transcription of PRIVACY POLICY - American Honda Motor Company

1 PRIVACY POLICYA merican Honda Motor Co., Inc. Effective December 16, 2021 American Honda Motor Co., Inc. and its affiliates and subsidiaries ( American Honda , we, us, our ) strive to build and maintain a relationship of trust with you. This PRIVACY POLICY (the PRIVACY POLICY ) describes how we collect, use, and disclose your Personal Information (as defined below) and how to exercise any rights you might have with respect this information. It governs information we collect through our website(s), microsite(s), mobile website(s), and mobile applications (collectively, Sites ) and information we collect, directly or indirectly, through any other means, including offline activities (collectively, Services ). This PRIVACY POLICY also applies to the collection, use and sharing of Personal Information about residents by our parent Company , Honda Motor Co., Ltd. and its affiliates and American Honda Vehicle Data PRIVACY POLICY , linked here, is part of this PRIVACY POLICY .

2 This PRIVACY POLICY does not govern the collection, use, and disclosure of your personal information by American Honda Finance Corporation or Honda Aircraft Company , LLC. For information regarding American Honda Finance Corporation s data practices, please click here. For more information regarding Honda Aircraft Company , LLC s data practices, please click read this PRIVACY POLICY , which is part of our website Terms and Conditions, before using our Site and/or Services. If you do not agree with the Terms and Conditions and/or this PRIVACY POLICY , you must refrain from using our Site and/or Services. By accessing or using our Site and/or Services you agree to our use of your information consistent with the Terms of Use and this PRIVACY POLICY , subject to your rights described ABOUT THIS POLICY II. INFORMATION WE COLLECT III. HOW WE COLLECT INFORMATION IV. COOKIES, ONLINE TRACKING, AND INTEREST-BASED ADVERTISING V.

3 third PARTIES MAY COLLECT INFORMATION ABOUT YOUR USE OF OUR SITES VI. HOW WE USE AND SHARE INFORMATION VII. SECURITY AND OTHER INFORMATION VIII. CHILDREN S PRIVACY IX. PRIVACY PRACTICES RELATED TO JOB APPLICANTS X. ADDITIONAL CALIFORNIA CONSUMER RIGHTS XI. CONTACT US I. ABOUT THIS POLICY PRIVACY POLICY ChangesThis PRIVACY POLICY is subject to change. We encourage you to review this PRIVACY POLICY frequently for any revisions or amendments. Changes to this PRIVACY POLICY will be posted on this Site and will be effective immediately upon posting. You will be deemed to have been made aware of and have accepted the changes by your continued use of our Site or Services. If we determine that a change to this PRIVACY POLICY will result in using your Personal Information acquired before the change in a materially new way, we will provide you notice before using your Personal Information in the new Between This POLICY and Local Laws and RegulationsWhen federal, state, and local laws and regulations require a higher level of protection for your Personal Information, they take precedence over this PRIVACY POLICY .

4 In addition, the specific requirements of this PRIVACY POLICY will apply unless disallowed by local laws and TO TOP II. INFORMATION WE COLLECT Personal InformationWe collect information that personally identifies, relates to, describes, or is capable of being associated with you ( Personal Information ) including: Personal identifiers and contact information such as name, social security number, driver s license number, mailing address, garaging address, email addresses, phone numbers, fax numbers; Sensitive personal identifiers such as age, gender, race, ethnicity, religion; Other demographic information such as marital status, the number and ages of children, what language(s) you speak; Commercial information such as vehicle or product characteristics, vehicle identification numbers, license plate numbers, vehicle registrations, model names and numbers, serial numbers, product interest and purchase history, vehicle service history, product financing information, device troubleshooting history.

5 And financial information such as payment amounts related to a lease or loan and cost of services rendered; Internet & network information such as browsing/search history, IP address, your interactions with our emails, and data collected by cookies and similar technologies; Geolocation data and product operation information such as geographic location indicators from mobile, web, and vehicle or product; and data about your vehicle or product s operation and your use of connected vehicle services and technologies (as further outlined in our Vehicle Data PRIVACY POLICY ); Audio/visual information such as call recordings, chat transcripts, testimonials, pictures or videos you upload to or send through the Sites; Professional/employment information such as employer information, income, occupation; Education information such as education level; and Inferences drawn from other Personal Information or data that relate to your preferences, interests, characteristics, psychological trends, predispositions, behavior, attitudes, intelligence, abilities, and types of Personal Information we collect about you may vary based on how you use the Site and/or Services and your relationship with InformationWe also collect information about businesses and their representatives that engage with us that may include EIN, 2 TIN, address, phone number, email address, bank account information, and employee ID number (collectively, Business Information ).

6 This information is generally not considered Personal Information because it relates to a business or a business Data and Site ActivityWe automatically collect information in connection with the actions you take on the Site ( Usage Data ). For example, each time you use the Sites, we automatically collect the type of web browser you use, the type of device you use, your operating system and version, your IP address, the pages you view, referring and exit pages, the date and time of your visit, and the number of clicks to, from, and within the Site, and the duration of your visits to the Site. If the data we automatically collect is capable of being associated with you, directly or indirectly, we treat it as Personal Information. If this information is not capable of being individually associated with you, we treat it as Usage RecordingsWe may record calls and retain the content of text messages or other written/electronic communications between you and us.

7 By communicating with us, you consent to our recording and retention of TO TOP III. HOW WE COLLECT INFORMATION Voluntary DisclosureWe may ask you to provide us with Personal Information when you communicate with us online or offline including events, surveys, and marketing or promotional programs. You are not required to provide us your Personal Information; however, if you choose not to provide the requested information, you may not be able to use some or all of the features of the Site or Services or we may not be able to fulfill your requested Data SourcesWe may collect Personal Information from third - party data sources such as marketing agencies and partners, data brokers, analytics firms, and government may collect Personal Information from dealerships with whom you interact. For example, if you purchase or service a vehicle at a dealership, the dealership may share your Personal Information with TO TOP IV.

8 COOKIES, ONLINE TRACKING, AND INTEREST-BASED ADVERTISING Cookie PolicyWe use cookies (a small text file placed on your computer to identify your computer and browser) and other automated tools such as tracking pixels to improve the experience of our Sites and Services, such as saving your preferences from visit to visit to present you with a customized version of the Website. Many web browsers 3are initially set up to accept cookies. You can reset your web browser to refuse all cookies or to indicate when a cookie is being sent. Instructions for how to manage cookies in popular browsers are available at: Internet Explorer, Firefox, Chrome, Safari (iOS), Safari (Mac), and Opera. However, certain features of the Site may not work if you delete or disable use the following types of cookies: Session Cookies: Session cookies keep track of you or your information as you move from page to page within the Site and are typically deleted once you close your browser.

9 For example, session cookies help us deliver a relevant and personalized experience when you review our products and their features online. Persistent Cookies: Persistent cookies reside on your system and allow us to customize your experience if you leave and later return to the Site. For example, persistent cookies may allow us to remember your preferences. Advertising Cookies: Advertising cookies are used to learn more about you and advertise products/services that might interest you. Analytics Cookies: Analytics cookies help us understand how our Site is working and who is visiting our Analytics is one tool we use, and you can learn more by reviewing Adobe s PRIVACY POLICY . We employ software technology that enables us to track certain aspects of a user s visit to the Site. This technology helps us better manage content on the Site by informing us what content is effective, how consumers engage with the Site, and how consumers arrive at and/or depart from the Site.

10 The software typically uses two methods to track user activity: (1) tracking pixels and (2) clear gifs. Tracking pixels are pieces of executable code that are embedded in a web page that track usage activity including which pages are viewed, when they are viewed, and how long the pages are viewed. Clear gifs are tiny graphics with unique identifiers which are embedded in web pages and email messages that track whether or not a user has viewed a particular web page or email message. User activity information may be associated with additional information about a user s session and Personal Information, if provided by the you arrive at the Site by clicking through from another website, then certain information about you that you provided to that other website, such as the terms you were searching on that led you to the Site, may be transmitted to us and we may use it. You should review the PRIVACY POLICY of any website from which you reached the Site to determine what information was collected by that website and for what purpose(s) you agreed that website could use that information.


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