Purposive Communication - ilearnu.lu.edu.ph

1 Purposive Communication Corazon F. Rubio Mayra Christina M. Ambrocio, DEM Table of Contents Module 5: Communication in English: A Discourse Introduction 58 Learning Outcomes 58 Lesson 1: Specific and Clear Language 59 Lesson 2: Standard and Non-Standard English 61 Lesson 3: Diction Lexical Accuracy 63 Lesson 4: Euphemisms on Euphemisms 65 Module 6: Creating Multimodal Texts Introduction 74 Learning Outcomes 74 Lesson 1: Evaluating Messages and Multi-modal Texts 75 Lesson 2: Multimodal Text Examples 77 Lesson 3: Creating Multi-modal Texts 78 Module 7.

2 Communication For Various Purposes Introduction 89 Learning Outcomes 89 Lesson 1: Principles of Communication for Various Purposes 90 Lesson 2: Communication : General Speech Purposes 93 Lesson 3: Specific Speech Purposes 96 Lesson 4: Fundamentals of Public Speaking: Four Types of Speeches 97 Lesson 5: Delivering an Impromptu Speech 101 Lesson 6: Sample Speech: The Filipino Is Worth Dying For 102 List of Tables Figure Description Examples of Informal /Non-Standard versus Formal/Standard Usages 63 5 26 6 27 7 27 8 28 9 29 10 30 11 31 12 32 13 43 14 44 15 44 16 45 17 45 18 46 19 47 20 48 21 48 22 49 23 49 58 MODULE 5 Communication IN ENGLISH: A DISCOURSE Introduction In this lesson, you will learn how to write in the register of English discourse by planning and drafting documented writings in local and global context.

3 Cambridge Dictionary defines discourse as a Communication in speech or writing; or a speech or piece of writing about a particular, usually serious, subject. Learning Outcomes At the end of the module, the learner should be able to: 1. Know the principles of Communication in for various purposes. 2. Understand the importance of appropriate language in showing values, respect and professionalism; 3. Respect for the legitimacy of different cultures; 4. Empower and value all cultures, not just their own. 59 Lesson 1. Specific and Clear Language In speech and writing, directness is the quality of being straightforward and concise: stating a main point early and clearly without embellishments or digressions.

4 Directness contrasts with circumlocution, verbosity, and indirectness (Nordquist, 2020). There are different degrees of directness, which are determined in part by social and cultural conventions. In order to communicate effectively with a particular audience: 1. A speaker or writer needs to maintain a balance between directness and politeness. 2. Use precise and appropriate language. 3. Avoid or use with care are technical or specialized terms 4. Good writing and speaking should be 'simple & direct. 5. Delete the obvious. 6. Intensify the least obvious Obscure and pompous words are irritating (Prismnet, 2020).

5 Instead, look for the possible synonym for a word. Students should aim for precise and appropriate language. Pompous language obscure meaning as given in this example: a) Scintillate, scintillate globale aurific; b) Strongly resembling a gem carbonaceous The highly technical and scientific words for example a gem carbonaceous for diamond hide the very simple meaning of the stanza. Delete the obvious is a means to Consider statements or passages that argue for or detail what you and your peers already assume. Intensify the least obvious means that your writing/essay/speech as a declaration of new ideas, a fresh idea.

6 Other terms one should avoid or use with care are technical or specialized terms that are specific to a professional discourse community. For instance, when lawyers converse with each other, they use legalese" such as "bench trial" for a trial without a jury and the Latin reclusion perpetua for life imprisonment (Nordquist, 2020). 60 Doctors communicate with one another using such medical terms and shortcuts such as "CBC" for "complete blood count" and "stat" from the Latin statinum, meaning immediately. One easy way physicians can more effectively communicate with patients is to de-jargon their language by using common words and phrases instead of complex medical terms and acronyms (Petersen, 2015).

7 When these words are used for an audience or readers outside of the discourse community, they are unnecessarily difficult. At times, there may be a need to include some technical terms from the discipline or area one is writing about. If this is the case, definitions of these terms should be provided for readers unfamiliar with them (Nordquist, 2020). Common Examples and Observations (Nordquist, 2020) 1. The whole world will tell you, if you care to ask, that your words should be simple and direct. 2. Everybody likes the other fellow's prose plain. 3. It has even been said that we should write as we speak.

8 4. That is absurd.. Most speaking is not plain or direct, but vague, clumsy, confused, and wordy.. 5. What is meant by the advice to write as we speak is to write as we might speak if we spoke extremely well. 6. "Prefer the short word to the long; the concrete to the abstract; and the familiar to the unfamiliar 61 Lesson 2. Standard and Non-Standard English (Chaudhary, 2020) According to Chaudhary (2020), Language has different dialects and pronunciations in various areas where it is spoken depending on the culture and ways of people. The following are the differences and scenarios between Standard and Non-Standard English.

9 Standard English The formal type of English language that is mostly spoken and written I government agencies and environments is called Standard English. It is used in government institutions, Standard English is also engaged in media conversations, school announcements and international communications. It is very similar to normal English language that we use in our daily life. The only difference between the two is that Standard English makes use of complicated terms which are otherwise not very common in our everyday communications. This makes this language very formal and perfect for settings like government authorities, media and international dealings.

10 Standard English is the language that is used by educated speakers in their speeches, researches, interviews or any other kind of public discourse. Non-Standard English In contrast, non-Standard English used is everyday life by anyone from a little kid to a 70 year old person with basic words that are common and easily understandable by the local community. Non-Standard English does not make use of complex terms and is sometimes missing the proper punctuation as well. Differences of Standard and Non-Standard English Standard English does not have differences depending on the area or community it is spoken in and is used in the same way through the world.