WG2 G2 tile industry draft.pp - OECD.org

1 Transforming traditional industry into a leader: The tile industry in CastellonDr. Jos Luis Amor s andDr. Carlos FeliuThe Spanish Ceramic Tile ClusterTransforming traditional industry into a leader: The tile industry in CastellonOECD/IMHE Supporting the contribution of higher education instituttions to regional development. Copenhagen 16-17/10/2006 Ceramic Tile Cluster The Ceramic Tile Clustercomprises the group of activities related to ceramic tile manufacturing, from floor and wall tile fabrication, complementary activities such as frit and ceramic colour production, machinery building, and other commercial activities (raw materials supply, manufacture of trims, design studios, etc.)

2 To business support activities (public and private institutions)Transforming traditional industry into a leader: The tile industry in CastellonOECD/IMHE Supporting the contribution of higher education instituttions to regional development. Copenhagen 16-17/10/2006 Ceramic tile consumption and productionData for 2004 on the major ceramic tile manufacturing ChinaSpainItalyBrazilIndiaIndonesiaTurke yMexicoVietnamThailandIranUSAUE25-It-SpP roductionConsumptionSource: ASCERT ransforming traditional industry into a leader: The tile industry in CastellonOECD/IMHE Supporting the contribution of higher education instituttions to regional development.

3 Copenhagen 16-17/10/2006 Ceramic Tile Cluster. Geographic concentrationSpainCastell n clusterNumber of companiesTilesFrits and pigments2942822326050100150200250 Source: ITC, ASCER, ANFFECC30010 milesMediterranean SeaBorriolLa PoblaVila-real Onda L'AlcoraNules AlmenaraFiguerolesTransforming traditional industry into a leader: The tile industry in CastellonOECD/IMHE Supporting the contribution of higher education instituttions to regional development. Copenhagen 16-17/10/2006 Ceramic Tile Cluster. Distribution of employment Castellon distribution of employment 2003>Number of employees: 226,300 Unemployment rate: : INE.

4 Instituto Nacional de Estad sticaMachinery and pigments iles 86%Number of employees: 36, tile industry 12,7%Transforming traditional industry into a leader: The tile industry in CastellonOECD/IMHE Supporting the contribution of higher education instituttions to regional development. Copenhagen 16-17/10/2006 Ceramic Cluster. Industrial InvestmentsAlthough the investment in 2003 by the ceramic sector was the lowest in the last 7 years, it accounted for of the total industrial investment in Castell n province and of the entire Valencia : ASCERI ndustrial Investments1997199819992000200120022003 Ceramic Tile Sector53,5478,18126,33122,31180,4891,144 6,48 Total373,31435,77557,17535,73861,68520,1 3411,41% 14,317,922,722,820,917,511,3 Million Transforming traditional industry into a leader.

5 The tile industry in CastellonOECD/IMHE Supporting the contribution of higher education instituttions to regional development. Copenhagen 16-17/10/2006 Ceramic Cluster. Evolution of frit and pigment production015030045060075090019931994199 5199619971998199920002001200220032004200 5 YearTurnover (million )ExportNationalSource: ANFFECCT ransforming traditional industry into a leader: The tile industry in CastellonOECD/IMHE Supporting the contribution of higher education instituttions to regional development. Copenhagen 16-17/10/2006 Ceramic Cluster.

6 Evolution of tile production050010001500200025003000350040 0019931994199519961997199819992000200120 02200320042005 YearTurnover (million )Source: ASCERE xportNationalTransforming traditional industry into a leader: The tile industry in CastellonOECD/IMHE Supporting the contribution of higher education instituttions to regional development. Copenhagen 16-17/10/2006 Ceramic Cluster. Evolution of tile production (million m2)Total productionEvolution of firing processingSingle-fire floor tileSingle-fire wall tileFast twice-fire wall tileTraditional twice-fire wall tileSource: ASCERT ransforming traditional industry into a leader: The tile industry in CastellonOECD/IMHE Supporting the contribution of higher education instituttions to regional development.

7 Copenhagen 16-17/10/2006 Main factors contributing to the success of the ceramic sector in Castell n:>High sectoral cohesion>Highly skilled human resources>Optimal use of technological resources>Existence of public and privateinstitutions supporting sector innovationInnovation System ModelLocal Innovation System ModelTransforming traditional industry into a leader: The tile industry in CastellonOECD/IMHE Supporting the contribution of higher education instituttions to regional development. Copenhagen 16-17/10/2006 Ceramic Tile Cluster. Innovation System ModelInnovation and technology development are the result of a complex set of relationships among actors in the system, which includes enterprises, universities, government and research institutesEnterprisesEnvironmentInfrastr ucturesPublic-Private R&D systemAdministrationTransforming traditional industry into a leader: The tile industry in CastellonOECD/IMHE Supporting the contribution of higher education instituttions to regional development.

8 Copenhagen 16-17/10/2006 Ceramic Cluster. Innovation System ModelPublic bodiesPublic bodiesTown CouncilsTown CouncilsMinistryMinistryof Commerceof CommerceMinistry of Ministry of IndustryIndustryRegional Regional GovernmentGovernmentGeneralitatGeneralit atValencianaValencianaUniversityUniversi tyJaume IJaume Iof Castell nof Castell nCounty CouncilCounty CouncilICEXICEXT echnological Policy Technological Policy CDTI / DGpymeCDTI / DGpymeDeptsDeptsEnvironmentEnvironmentIn dustryIndustryEducationEducationAAOAAAOA FP IIFP IIIMPIVAIMPIVASEPIVASEPIVAIVEXIVEXC hemical Chemical Engineering

9 DeptEngineering DeptChamber of Chamber of CommerceCommerceQUALICERQUALICERLab. CSCLab. CSCITC ALICERInd. Ind. EngEng.. P CI P CCerCer.. TechniciansTechnicians Instituto de Tecnolog a Cer micaTransforming traditional industry into a leader: The tile industry in CastellonOECD/IMHE Supporting the contribution of higher education instituttions to regional development. Copenhagen 16-17/10/2006 StructureUniversity Institute for Ceramic Technology Agust n Escardino Both institutions jointly use the premises, facilities, equipment, material, and staff that make up their research infrastructureCeramic industry Research AssociationConcert AgreementAICE - UJI5th November 2001 Transforming traditional industry into a leader: The tile industry in CastellonOECD/IMHE Supporting the contribution of higher education instituttions to regional development.

10 Copenhagen 16-17/10/2006 ITC general overviewMain objective: > The Instituto de Tecnolog a Cer mica s mission is to foster and develop whatever technical activities may contribute to enhancing the competitiveness of the ceramic sector, both in thedomestic and international marketplace Over 30 years experience in research and technology development, always working closely with companies to meet industry needsProviding more than 360 companies world-wide (90% of which are SMEs) with scientific and technological servicesTransforming traditional industry into a leader.