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CHAPTER343Attitudes andPerceptions Jeffrey Pickens, PhDLearning OutcomesAfter completing this chapter, the student should be able the importance of Attitudes to understanding the three components of how Attitudes can be how Perceptions allow individuals to simplify the four stages of the perception social perception and the various the importance of using objective methods foremployee selection. OVERVIEWThis chapter explains how understanding the psychology of attitudesand Perceptions can help us better manage the employees of the healthservices organizations in which we work.

CHAPTER 3 43 Attitudes and Perceptions Jeffrey Pickens, PhD Learning Outcomes After completing this chapter, the student should be able to: 1. Appreciate the importance of attitudes to understanding behavior.

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