MAPRA

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9/25/2017. MAPRA . Social Recruiting Best Practices October 6, 2017. 1. 9/25/2017. SOCIAL MEDIA. 2. 9/25/2017. WHAT IS SOCIAL MEDIA? Electronic communication (such as websites for social networking and microblogging) through which users create online communities to share information, ideas, personal messages, and other content (such as videos). 3. 9/25/2017. WHY SOCIAL MEDIA? Excellent Reach Social media can increase candidate flow 30%-50%. (ICIMS. white paper). Cultural Shift We now know, social media is a critical driver of talent. (NYU. research). Competitive Market 92% of companies are now using social media. (Adweek). Transparency This concept goes both ways. EMPLOYER BRAND REPUTATION. The status of a corporation as a workplace on the Internet defined through blogs, public discussions, rating sites, and other Web articles. 4. 9/25/2017. EMPLOYER BRAND REPUTATION. Attract new talent People want to work for an organization that cares for its employees. Attract the right talent Be clear on what's important to your ideal employees.

9/25/2017 3 WHAT IS SOCIAL MEDIA? Electronic communication (such as websites for social networking and microblogging) through which users create online communities to share information, ideas, personal messages, and other content (such as videos).

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