Simply Put
Simply Put A guide for creating easy-to-understand materials What's in this guide? Communication that is Clear and Understandable ................................3. Where this Guide Fits into an Overall Communication Plan .......4. Make Your Message Clear ........................................ ... ........................................ ......5. Text Appearance Matters .............. ........................................ .........................9. Visuals Help Tell Your Story ........................................ ........................................ ....10. Layout and Design ........................................ .........17. Consider Culture ... . .23. Translations Take Your Message Further ........................................ ..........................25. Testing for Readability.
• 1.Get to know the intended audience to help determine their key characteristics, including gender, race/ethnicity, location, beliefs, behaviors, culture, literacy skills, and
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