STUDY GUIDE - Boost Juice

← Back to document page

STUDY GUIDESQUEEZE MORE OUT OF LIFE!AT Boost , WE WANT EVERY SINGLE CUSTOMER TO LEAVE SMILING AND FEELING JUST THAT LITTLE BIT BETTER. From our amazing Boost franchise partners, dedicated Boosties and passionate Support Centre employees, everyone embodies a Love Life attitude and remains committed to providing a world class customer experience. WHAT WE RE ABOUTWHAT WE RE ABOUT 3THE Boost JOURNEY 4 & 5THE FOUNDER 6 & 7PRODUCT INNOVATION 8SUPERMARKET RANGE 9GUARANTEE 9MARKETING AND PROMOTIONS 11MARKETING CAMPAIGNS 12 & 13DIGITAL BITS 14 & 15CUSTOMER SERVICE 6 & 17FRANCHISING 18 & 19OPERATIONS TEAM 20HR 21BOOST INTERNATIONAL 22STORE DESIGN AND DEVELOPMENT 23AWARDS 24 & 25FAQS 26RETAIL ZOO 27CONTENTS3INNOVATIVE RETAIL CONCEPT While the Juice bar concept was relatively new for Australia, the way Boost presented the brand was also new for retail in general.

Boost has led the way with a unique marketing approach which includes above-the-line and below-the-line campaigns. Boost’s marketing and promotions strategy continues to set us apart from competitors and copycats time and time again. Methods used include above-the-line advertising such as radio, television and social media platforms, and

  Boost