The Strategic Marketing Process
The Strategic Marketing ProcessHow to Structure Your Marketing Activities to Achieve Better ResultsWritten by Moderandi Inc., creators of the Marketing planning and management app at Edition 2013StrategytoolSCuStomer aCquiSitionThe Strategic Marketing ProcessSaleS ProCeSSCamPaign PlanningmarKeting PlanSeo & SemCuStomer retentiononline aDVertiSingBuSineSS DeVeloPmentSoCial meDiaSaleS managementemail marKetingCuStomer aCquiSitiontraDitional meDiaDireCt mailPuBliCitytelemarKetingeVentSmanageme ntDigitaltraditionalPlanningWeBSiteSlite ratureDeSign & CoPyVenDorSreCruitingCrmClVroitoolSnamin gmeSSagingiDentityPriCingDiStriBution CHannelSStrategyBranD StrategyComPetitiVe PoSitioningThis guide was written by the team at Moderandi Inc., creator of the Marketing MOTM planning and management web use our app to: Create plans in 3 clicks for over 300 common Marketing activities Receive step-by-step guidance for each subject covered in this guide Organize and manage their Marketing activitiesIf you like this guide, feel free to dig deeper at Moderandi Inc.
DOWNlOAD iiihundreds of plans for these marketing activities at www.MarketingMO.com. SHARE this ebook: Introduction “It was the best of times, it was the worst of times . . .” Charles Dickens, A Tale of Two Cities The Internet has fundamentally changed the marketing function, causing the greatest shift in the field since the inven-
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