Transcription of A Blueprint for Successful Stadium Development
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A Blueprint for Successful Stadium Development
A Blueprint for Successful Stadium Development KPMG SPORTS ADVISORYDear Reader, While the basic rules of football have not changed for more than 100 years, the way spectators consume the match experience in a modern football Stadium has changed significantly in recent years and will change even faster in the next decade. The increased use of technology means that Stadium operators now have to compete with broadcasters who provide groundbreaking 3D experiences and state-of-the-art media platforms, capable of engaging fans from their own living rooms or through various communications devices. For Stadium managers the challenge is how to bring the living room experience into the venue in order to retain and grow a supporter base which is increasingly technologically minded.
Stadium development is a complex process that can span several years. Strict planning of the interlinked activities is required to make the development efficient and effective and to ensure maximisation of opportunities is achieved. Due to the high complexity and technicalities involved in a project such as a
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