Transcription of A CUSTOMER PERCEPTION AND SATISFACTION SURVEY FOR …
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A CUSTOMER PERCEPTION AND SATISFACTION SURVEY FOR …
A CUSTOMER PERCEPTION AND SATISFACTION SURVEY FOR A CHINESE BUFFET by Wei-Chia Tung A Research Paper Submitted in Partial Fulfillment of the Requirements for the Master of Science Degree With a Major in Hospitality and Tourism Approved for Completion of 3 Semester Credits HT-735 Problem in Hospitality and Tourism _____ Investigation Advisor The Graduate School University of Wisconsin-Stout May 2003 iThe Graduate School University of Wisconsin-Stout Menomonie, WI 54751 ABSTRACT Tung Wei-Chia - (Writer)(Last Name) (First) (Initial) A CUSTOMER PERCEPTION and SATISFACTION SURVEY for a Chinese buffet (Title) Hospitality & Tourism Professor Dr. Leland L. Nicholls May 2003 72 (Graduate Major) (Research Advisor) (Month/Year) (No.)
statistics (Mean, Standard Deviations) and frequency distribution were computed for each variable. In this research, t-test analysis and F-ratio were also employed by the author. The outcome of the study revealed significant factors regarding the demographic nature of the target market as well as their perceived perceptions toward the selected
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