Transcription of Baking industry consumer trends — What’s on the horizon?
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2014 Mintel Group Ltd. All Rights Reserved. Confidential to Mintel Baking industry consumer trends what s on the horizon? American Bakers Association ELDC, Sept. 19, 2014 2 Every day at 3 Agenda: trends in food and drink Help Me Help Myself The Real Thing Factory Fear Human 4 Help Me Help Myself Consumers are learning new ways to nudge themselves towards better habits. 1 Agenda 5 of US adults currently pay attention to nutrition labels on food items as a way to manage their weight 5 61% 38% of US adults say labels or signage in the grocery store to help identify healthy items would be very useful in managing their weight 6 21% of UK adults already use either a wearable device or a health-related mobile app, but as many as 40% of Brits are interested in a device that tracks heart rate, blood pressure and movement.
5 . mintel.com . of US adults currently pay attention to nutrition labels on food items as a way to manage their weight . 5 . 61% . 38% . of US adults say labels or
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