Basic Strategy Concepts - Jones & Bartlett Learning

Basic StrategyConceptsLearning ObjectivesAfter reading and studying this chapter, you should be able to: Explain the difference between the strategic initiatives and operatingactivities of a health care organization. List the numerous benefits that an organization receives from thepractice of strategic planning and management. Understand the different types of competition that make strategicplanning necessary. Distinguish the several different organizational levels at whichstrategic planning and management can take place. Recognize the ability of a person to engage in strategic thinking. Differentiate between incremental and revolutionary strategies,as well as intended and actual strategies. Describe in a Basic way the fundamental steps in a good strategicplanning and management process. Explain the concept of strategic direction and the critical role thatit plays in the strategic planning process.

Basic Strategy Concepts Learning Objectives After reading and studying this chapter, you should be able to: • Explain the difference between the strategic initiatives and operating

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