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Behavior Change Theories and Techniques

Changing Public Behavior Behavior Change Theories and Techniques 1 March 2009, updated November 2015 Behavior Change Theories and Techniques Linking environmental management with Behavior Change goals requires an understanding of how to apply Behavior - Change Theories and Techniques . This resource offers an introduction to Behavior Change designed to guide educator planning. Educators can decide what to learn about people, how to select indicators of Change , and how to use audience information to create Change . The ideas included in Behavior Change Theories and Techniques are subtle and complex; they provide an overview of the following topics: I. Changing Behavior One Behavior and one audience at a time II. Why do people Change their Behavior ? III. Using social assessment Techniques to identify target outreach behaviors IV. Choosing what to assess V. Creating Change After reviewing this introduction, you may want to investigate further on your own.

connect survey questions and behavior change theories. The Changing Public Behavior project also provides a worksheet to help educators apply behavior change theories as part of their planning effort, available on the Water Outreach Web site (UW ERC, 2007). I. Changing behavior – One behavior and one audience at a time

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