Transcription of Can We Really Measure Training ROI?
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Can We Really Measure Training ROI?
UT Center for Industrial ServicesCan We Really Measure Training ROI?(Do We Really Want To?)Bill StetarUniversity of Tennessee2003 DOE Annual Training Symposium "Transformation for Success"Stetar - DOE Training Symposium - Aug 20032UT Center for Industrial ServicesPurpose of this Session.. advancements in models that approach Training ROI systematically and rigorously in order to gain a truer measurement of Training ways for Training providers to confidently provide data that supports justification of Training from a business how Training program design should start with business results and not learning between predictive and retrospective - DOE Training Symposium - Aug 20033UT Center for Industrial ServicesTangible results cost, quality, quantityResults4 ResultsChanges in job behaviorBehavioral change3 BehaviorPrinciples, facts, techniquesLearning, Attitudes2 LearningLearner satisfaction with the programSatisfaction1 ReactionFocusType of MeasureLevelThe Kirkpatrick ModelStetar - DOE Training Symposium - Aug 20034UT Center for Industrial ServicesOrigin of " Training ROI" Key proponent Jack Phillips Expressed as a ratio / percentage % ROI = (Net Benefits / Costs)
Stetar - DOE Training Symposium - Aug 2003 7 UT Center for Industrial Services Critics of Level 5 Say. . . No more than a restatement of Level 4 results Executive management has not bought into the concept ROI does not measure worth or "soft" benefits, it is only one tool that can measure
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