Transcription of CDC’S GUIDE TO
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CDC’S GUIDE TO
Department of health and Human ServicesCenters for Disease Control and PreventionCS231852 CDC S GUIDE TOWriting for Social MediaApril, 2012 CDC s GUIDE to Writing for Social Media Page 0 Acknowledgements CDC s GUIDE to Writing for Social Media was developed by the Electronic Media Branch, Division of News and Electronic Media, Office of the Associate Director of Communication at the Centers for Disease Control and Prevention (CDC). It was designed to provide guidance and to share the lessons learned in more than three years of creating social media messages in CDC health communication campaigns, activities, and emergency response efforts. In this GUIDE , you will find information to help you write more effectively using multiple social media channels, particularly Facebook, Twitter, and mobile phone text messaging. The GUIDE is intended for a beginner audience, although some readers with an intermediate level may find it useful too.
Health Literacy Now more than ever, health literacy matters. Laws such as the Patient Protection and Affordable Care Act of 2010 and the Plain Writing Act of 2010 require government communicators to make their messages easy to understand, so people can more easily act upon information and make effective decisions about their health.
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