Transcription of Communication - Project Management Institute
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Communication : The Message Is ClearWhether it s in person or via email, with a sponsor or a stakeholder, effective Communication serves as the very bedrock of business. It can sway public opinion, give teams a sense of purpose, persuade executives to increase funding and boost Project success those organizations considered highly effective communicators, 80 percent of projects meet original goals, versus only 52 percent at their minimally effective counterparts, according to PMI s Pulse of the Profession In-Depth Report: The Essential Role of Highly effective communicators are also more likely to deliver projects on time (71 percent versus 37 percent) and within budget (76 percent versus 48 percent).A 2012 report by PwC shows similar benefits.
Lesson Learned: Communicating with citizen stakeholders increases public support despite costly and disruptive engagements. NorthWestern Energy was confident its US$350 million infrastructure upgrade project would improve the reliability of service to its customers. But the company also knew the project would change customer rates and
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