Cross-Cultural Values Comparison between …

International Journal of Business and Social Science Vol. 3 No. 11; June 2012 38 Cross-Cultural Values Comparison between chinese and Sub-Saharan Africans Jean Pierre MIAHOUAKANA MATONDO PhD Student in Business Administration Glorious Sun School of Business and Management, Donghua University 1882, Yan an Road, Shanghai China Abstract With a Sino-African trade growing at 40% a year and a steadily growing economy above 5% in Africa are challenging chinese companies and individual chinese businessmen to reassess broad stereotypes and globalization strategies in this continent. This paper reviews a comparative analysis of fundamental Values and interpersonal relations between chinese and Sub-Saharan Africans, and also their impact on the intercultural activities. It outlines differences and synergies amongst African and chinese cultures.

International Journal of Business and Social Science Vol. 3 No. 11; June 2012 38 Cross-Cultural Values Comparison between Chinese and Sub-Saharan Africans

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  Cross, Comparison, Between, Value, Cultural, Chinese, Cross cultural values comparison between, Cross cultural values comparison between chinese

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