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CUSTOMER SATISFACTION AND CUSTOMER LOYALTY

Kabu Khadka & Soniya Maharjan CUSTOMER SATISFACTION AND CUSTOMER LOYALTY . Case Trivsel St dtj nster (Trivsel siivouspalvelut). Thesis CENTRIA UNIVERSITY OF APPLIED SCIENCES. Business Management November 2017. ABSTRACT. Centria University Date Author of Applied Sciences November 2017 Kabu Khadka & Soniya Maharjan Pietarsaari Degree programme Degree Program in Business Management Name of thesis CUSTOMER SATISFACTION AND CUSTOMER LOYALTY . Instructor Pages Eija Torkinlampi 58+6. Supervisor Sara hman The report emphasized the role and the importance of CUSTOMER SATISFACTION and LOYALTY . Customers are the link to a business success. A business organization should focus on a huge number of CUSTOMER , for this CUSTOMER SATISFACTION and LOYALTY should be incorporated along the long-term goals.

customer satisfaction and the outcome results of having loyal customers are presented. The thesis presents best practices and the relevant recommendation on how to improve Trivsel customer satisfaction level. This result was accomplished using a quantitative and qualitative research method by means of a questionnaire.

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  Customer, Satisfaction, Questionnaire, Customer satisfaction

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