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Data Brokers: A Call For Transparency and Accountability ...

Federal Trade CommissionMay 2014 DATABROKERSA Call for Transparency and AccountabilityData Brokers A Call for Transparency and AccountabilityMay 2014 Federal Trade CommissionEdith Ramirez, ChairwomanJulie Brill, CommissionerMaureen K. Ohlhausen, CommissionerJoshua D. Wright, CommissionerTerrell McSweeny, CommissionerTaBle of ConTenTseXeCUTIVe sUMMaRY ..iI . InTRoDUCTIon ..1A. Background ..1B. The Commission s Past Efforts to Improve Transparency of Data Broker Practices ..4C. Data Broker Study ..7II . DaTa aCQUIsITIon ..11A. Sources of Data ..111. Government Sources ..112. Publicly Available Sources, Including Social Media, Blogs, and the Internet ..133. Commercial Data Sources ..13B. Assessing Sources ..16C. Contracts with Sources ..16D. Collection Methods ..17E. Data Updates ..18 III . DeVeloPMenT of PRoDUCTs ..19A. Creation of Data Elements and Segments.

1 The Commission has brought 100 FCRA enforcement actions resulting in over $30 million in penalties. ... The data brokers use this actual and derived data to create three main kinds of products for clients in a wide variety of industries: marketing products, risk mitigation products, and people search products.

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