Transcription of Exploring the relationship between marketing and …
{{id}} {{{paragraph}}}
Exploring the relationship between marketing and supplychain management : introduction to the special issueJohn T. Mentzer&Greg GundlachReceived: 8 May 2009 /Accepted: 13 May 2009#Academy of marketing Science 2009 AbstractSupply chains and supply chain management areimportant areas of business practice and scholarship thatoverlap with the discipline and practice of marketing andmarketing management . The co-editors of the Journal sSpecial Issue Exploring the relationship between Marketingand supply chain management provide an introduction tothe special issue, overview its contents and extend theirappreciation to the authors, reviewers, editor and staff whosecontributions and efforts made it chain issue introductionIntroductionSupply chains and supply chain management (SCM) haveemerg
Exploring the relationship between marketing and supply chain management: introduction to the special issue John T. Mentzer & Greg Gundlach Received: 8 May 2009 /Accepted: 13 May 2009
Domain:
Source:
Link to this page:
Please notify us if you found a problem with this document:
{{id}} {{{paragraph}}}
Quality Management and Supply Chain, Quality Management and Supply Chain Management Integration: A Conceptual Model, Introduction to Supply Chain Management, Supply chain, SUPPLY CHAIN MANAGEMENT, Best Practices To Improve Quality In, Quality, And Supply Chain, And Supply Chain Management, Management, UNDERSTANDING OF SUPPLY CHAIN: A, UNDERSTANDING OF SUPPLY CHAIN: A LITERATURE REVIEW