Transcription of International Business - Pearson
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International Business - Pearson
International BusinessThe New RealitiesFifth 126/10/18 12:03 226/10/18 12:03 AMThe New RealitiesS. Tamer CavusgilFuller E. Callaway Professorial Chair, Georgia State UniversityGary KnightHelen Simpson Jackson Chair in International Management, Willamette UniversityJohn R. RiesenbergerPresident, Consilium PartnersThunderbird School of Global Management (retired) International BusinessFifth 326/10/18 12:03 AMVice President, Business , Economics, and UK Course-ware: Donna BattistaDirector of Portfolio Management: Stephanie WallDirector, Courseware Portfolio Management: Ashley DodgeSenior Sponsoring Editor: Neeraj BhallaEditorial Assistant: Linda AlbelliVice President, Product Marketing: Roxanne McCarleySenior Product Marketer: Carlie MarvelProduct Marketi
Part 3 Strategy and Opportunity Assessment 300 11. Strategy and Organization in the International Firm 300 ... Culture and Cross-Cultural Risk 62 What Culture Is Not 64 Socialization and Acculturation 65 ... Ethical Challenges in International Business 98 Corruption 98 Bribery 99 Harmful Work Environment 101 Unethical Business Practices 101
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