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INTERNSHIP REPORT - CORE

INTERNSHIP REPORT brought to you by COREView metadata, citation and similar papers at by BRAC University Institutional Repository 2 INTERNSHIP REPORT (BUS400) On Roles of Digital Marketing Communications over Conventional Marketing: A Perspective on Ogilvy & Mather Communications (Pvt.) Ltd Prepared For Ms. Nusrat Hafiz Lecturer, BRAC Business School BRAC University Prepared By Md. Fuad Hasan ID - 12104035 BRAC Business School BRAC University Date of Submission May 22, 2016 3 LETTER OF TRANSMITTAL May 22, 2016 Ms. Nusrat Hafiz Lecturer, BRAC Business School, BRAC University. Subject: Submission of INTERNSHIP REPORT Dear Ma am, This is a great honor for me to present my INTERNSHIP REPORT titled Roles of Digital Marketing Communications over Conventional Marketing: A Perspective on Ogilvy & Mather Communications (Pvt.)

3 LETTER OF TRANSMITTAL May 22, 2016 Ms. Nusrat Hafiz Lecturer, BRAC Business School, BRAC University. Subject: Submission of Internship Report Dear Ma’am, This is a great honor for me to present my internship report titled “Roles of Digital Marketing Communications over Conventional Marketing: A Perspective on Ogilvy & Mather Communications (Pvt.) Ltd.”,

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