Transcription of Introduction to E-Commerce
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Introduction to E-Commerce
2 MARTIN K TZINTRODUCTION TO E-COMMERCECOMBINING BUSINESS AND INFORMATION TECHNOLOGY3 Introduction to E-Commerce : Combining Business and Information Technology1st edition 2016 Martin K tz & 978-87-403-1520-2 Peer review by Prof. Dr. Michael Brusch, Fachbereich 6, Hochschule Anhalt and Prof. Dr. Corinna V. Lang, Fachbereich 2, Hochschule AnhaltINTRODUCTION TO E-COMMERCE4 Contents4 CONTENTS Table of abbreviations 71 Basics and definitions The term E-Commerce Business models related to E-Commerce Technical and economic challenges Exercises 352 Frameworks and architectures Actors and stakeholders Fundamental sales process Technological elements Exercises 61 Deloitte & Touche LLP and affiliated the truth at Deloitte & Touche LLP and affiliated the truth at Deloitte & Touche LLP and affiliated the truth at Deloitte & Touche LLP and affiliated the truth at Introduction TO E-COMMERCE5 Contents3 B2C business The process model and its variants The pricing challenge The fulfilment challenge The payment challenge B2C-business and CRM B2C software systems Exercises 854 B2B business The process model and its variants B2B software systems Exercises 1065 Impact of E-Commerce Ethics.
APICS American Production and Inventory Control Society ASP Application Service Providing ATM Automated Teller Machine ... WLAN Wireless Local Area Network WPM Web Performance Management ... technologies such as mobile commerce, electronic funds transfer, supply chain management, ...
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