Transcription of Introduction to E-Commerce
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Introduction to E-Commerce
2 MARTIN K TZINTRODUCTION TO E-COMMERCECOMBINING BUSINESS AND INFORMATION TECHNOLOGY3 Introduction to E-Commerce : Combining Business and Information Technology1st edition 2016 Martin K tz & 978-87-403-1520-2 Peer review by Prof. Dr. Michael Brusch, Fachbereich 6, Hochschule Anhalt and Prof. Dr. Corinna V. Lang, Fachbereich 2, Hochschule AnhaltINTRODUCTION TO E-COMMERCE4 Contents4 CONTENTS Table of abbreviations 71 Basics and definitions The term E-Commerce Business models related to E-Commerce Technical and economic challenges Exercises 352 Frameworks and architectures Actors and stakeholders Fundamental sales process Technological elements Exercises 61 Deloitte & Touche LLP and affiliated the truth at Deloitte & Touche LLP and affiliated the truth at Deloitte & Touche LLP and affiliated the truth at Deloitte & Touche LLP and affiliated the truth at Introduction TO E-COMMERCE5 Contents3 B2C business The process model and its variants The pricing challenge The fulfilment challenge The payment challenge B2C-business and CRM B2C software systems Exercises 854 B2B business The process model and its variants B2B software systems Exercises 1065
6 Security & compliance management 130 6.1 Foundations of risk management 130 6.2 Compliance Management 136 6.3 Information security management (ISM) 137 6.4 Technology141 6.5 Legal aspects of E-Commerce 149 6.6 Exercises 152 7 Electronic payment 154 7.1 Business and money 154 7.2 The payment challenge 156 7.3 Payment procedures 158
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