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MAPRA
9/25/2017. MAPRA . Social Recruiting Best Practices October 6, 2017. 1. 9/25/2017. SOCIAL MEDIA. 2. 9/25/2017. WHAT IS SOCIAL MEDIA? Electronic communication (such as websites for social networking and microblogging) through which users create online communities to share information, ideas, personal messages, and other content (such as videos). 3. 9/25/2017. WHY SOCIAL MEDIA? Excellent Reach Social media can increase candidate flow 30%-50%. (ICIMS. white paper). Cultural Shift We now know, social media is a critical driver of talent. (NYU. research).
9/25/2017 8 RISK Time Requirements •Very time-intensive •Lack of internal resource time Budget Constraints •Limited budgets •“The Economy” = conservative spending
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STRATEGY Using this guide, Tactics, Marketing, Proposal (RFP) For, Proposal (RFP) For Marketing/Communication Services, Executive Director Priorities & Competencies, Internal, Internal Branding Best Practices Study, Strategic Planning from the Club Manager, Guide, Campaign Activities Develop individual, Campaign Activities Develop individual activities